Boone and Kurtz Introduces an Integrated Continuing Case and Video Series

Greensburg, Kansas: A Community Come-Back Story

In the wake of devastation caused by a tornado, The Greensburg Kansas Continuing Case shows how the community turned tragedy into opportunity, rebuilding a new and entirely green town. Now, in the wake of the financial crisis, the community readjusts rebuilding strategies, but persists in spirit and innovation.

The Greensburg Kansas Continuing Case is integrated throughout Contemporary Business, 14th edition and presents a fascinating look at the environmental, entrepreneurial, and collaborative spirit of the Greensburg, Kansas residents. In the videos you will visit a town devastated by a tornado, and the people who are rebuilding their lives and their town with a little business ingenuity and a lot of persistence.