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The Future of Value: How Sustainability Creates Value Through Competitive Differentiation

ISBN: 978-1-118-07452-7
Hardcover
272 pages
September 2011, Jossey-Bass
US $32.95 Add to Cart

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September 13, 2011

The Future of Value: How Sustainability Creates Value Through Competitive Differentiation

San Francisco, CA – What do Hilton Worldwide, Unilever, GE, and Australia & New Zealand have in common? They are out-performing their competition. Their secret? Their unwavering commitment to sustainability as the foundation of their competitive strategies.

 The Future of Value: How Sustainability Creates Value Through Competitive Differentiation (Jossey-Bass; 978-1-118-07452-7; October 3, 2011) by Eric Lowitt reveals what it takes for companies to grow and outperform the competition in today's growth-constrained, sustainability conscious world.   Eric Lowitt shows leaders how to use sustainability as a powerful, pragmatic lens to enhance business performance and explores  how leaders can craft and oversee an effective portfolio of sustainability oriented and develop competitive strategies based on current strategies and adjust value chain activities, talent management practices, and corporate policies to help organization execute sustainability strategies.

 The Future of Value is unique from other books in the sustainability literature in that it:

•     Includes interviews with companies from four continents to add a global relevance to the sustainability literature.

•     Focuses on the triple bottom line of sustainability----environment, social equality, and economics--and proposes a more systematic set of solutions that will help companies rise to the complete set of sustainability challenges.

•     Provides the business case for sustainability and outlines the best practices of leading companies--Sustainable Market Leaders--who manage to grow while becoming sustainable.

 Learn how these and other 'Sustainable Market Leaders' are embracing sustainability to out-perform their peers by reading The Future of Value. Lowitt’s book is both unique and highly lauded due to its focus on sustainability as competitive strategy, it's reliance on a fresh set of global case studies, and it's instantly familiar sustainability management framework.