Wiley.com

Crowdfund Investing For Dummies

ISBN: 978-1-118-44969-1
360 pages
February 2013
US $26.99 Add to Cart

This price is valid for United States. Change location to view local pricing and availability.


March 15, 2013
Hoboken, NJ

Raise Money for Your Business with Crowdfund Investing

Crowdfund investing (CFI) is going to be the next big thing on Wall Street. U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting later this year.  Right now, sites such as Kickstarter, Rockethub.com and Crowdrise.com allow artists, filmmakers, musicians and nonprofits to raise money for projects and causes through crowdfunding, but federal regulations prohibit fundraisers from using the websites to sell shares in or offer debt-financing for projects to entice investors looking for a financial return. The introduction of these new financial products will revolutionize the financing of small businesses and startups for these key reasons:

-   Entrepreneurs and small business owners, who have had difficulty obtaining capital through traditional means (such as bank loans and angel investors), will now have access to investors around the world through social media.

-   For the first time, investors (so-called unqualified investors) will be able to purchase an equity stake in or lend money to an existing small business or startup.

-   Average Main Street investors will be able to invest in all kinds of opportunities from building shopping malls, to investing in cocoa farms, to buying into the next big tech idea.

The Securities and Exchange Commission (SEC) is overseeing the creation of online portals that will allow entrepreneurs and small investors to connect. For those looking to learn the ins and outs on this new investing method, Crowdfund Investing For Dummies® (Wiley, ISBN 978-1-118-44969-1, February 2013) explains how and why CFI developed and what the 2012 JOBS Act says about it. The book shows entrepreneurs how much funding they can realistically liaise through CFI; how to plan and launch a CFI campaign; how to manage the crowd after a campaign is successful; and how to work within the SEC’s regulations at every stage.

For investors, the book details: the benefits and risks of CFI; how much you can invest; how a CFI investment may fit into a broader investment portfolio; how to provide value to the business or project being funded; and how to bow out of an investment when the time is right. 

Crowdfund Investing For Dummies is an indispensable resource for long time investors and novice investors alike.