Wiley.com

Cool Infographics: Effective Communication with Data Visualization and Design

ISBN: 978-1-118-58230-5
368 pages
October 2013
US $39.99 Add to Cart

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November 25, 2013
Indianapolis, IN

Cool Infographics: Effective Communication with Data Visualization and Design

John Wiley and Sons, Inc., announces Cool Infographics: Effective Communication with Data Visualization and Design (Wiley, 978-1-118-58230-5, October 2013, US $39.99). The use of infographics online has exploded in the last few years and has become a go to visual format for engaging target audiences online. This innovative marketing book gives a first-hand look into how infographics are made and promoted online. The book offers graphic designers, marketers, and business professionals vital information on the most effective ways to present and promote data.

Written by Randy Krum, founder and president of InfoNewt and creator of CoolInfographics.com, topics featured in Cool Infographics include:

  • Explaining why infographics and data visualizations work
  • Sharing the tools and techniques for creating great infographics
  • Covering online infographics used for marketing, including social media and search engine optimization
  • Demonstrating how to market your skills with a visual, infographic resume
  • Exploring the many internal business uses of infographics, including board meeting presentations, annual reports, consumer research statistics, marketing strategies, business plans, and visual explanations of products and services to your customers

Cool Infographics: Effective Communication with Data Visualization and Design is now available for purchase online and at retailers nationwide in both print and all e-book formats. For a list of retailers, visit www.wiley.com/buy/9781118582305. For additional information about the book or author, visit www.coolinfographics.com.