British Journal of ManagementMore Press Releases related to this journal
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Firing David Moyes May Not Solve Manchester United’s Long-Term Problems
Famously fickle when it comes to managers, football fans are beholden by many allusions. Yet new research suggests that of all the game's myths and theories ‘the illusion of short-term reprieve,' created when a struggling manager is replaced, may be the most perilous.
In modern football a manager’s job is only as secure as his last result, with each season prompting another turn of the managerial merry-go-round. However, the study, published in the British Journal of Management,found that over a 12-year period it was long serving managers who performed most successfully.
While struggling teams found brief respite by replacing a manager, long term problems often reasserted themselves over time. With an aging squad, an abyss of debt and an anxious global fan base, the money men of Old Trafford may yet find that hiring Ryan Giggs is another step down the road to decline.