Psychology & MarketingMore Press Releases related to this journal
Vol 30 (12 Issues in 2013)
Print ISSN: 0742-6046 Online ISSN: 1520-6793
Impact Factor: 1.309
Psychology & Marketing (P&M) publishes original research and review articles dealing with the application of psychological theories and techniques to marketing. As an interdisciplinary journal, P&M serves practitioners and academicians in the fields of psychology and marketing and is an appropriate outlet for articles designed to be of interest, concern, and applied value to its audience of scholars and professionals.