Wiley Expert Authors Signing at Booth During Search Engine Strategies Conference and Expo at San Francisco’s Moscone Center
San Francisco, CA - The annual Search Engine Strategies (SES) Conference and Expo returns this year to the Moscone Center in San Francisco August 17th – 18th. Now in its 12th year, the conference is the leading search and social marketing event of its kind. The conference will draw thousands of marketers and agency professionals who will attend sessions and labs focused first and foremost on education (no sales pitches!) covering Search Marketing (including SEO, PPC management & Social Media), keyword research, local advertising, mobile engagement, link building, duplicate content, multiple site issues, online video, site optimization and usability, in addition to high-level strategy, keynotes, an expo floor with 100+ companies, networking events, parties and more.
The extensive breadth of Wiley’s search engine and marketing books will be represented by key authors appearing at the publisher’s booth. Wiley’s publishing program covers every aspect of online marketing strategies, with books about social media marketing, YouTube and video marketing, email marketing, web analytics, Google AdWords, blogging, Twitter, and SEO. Every hour, another expert author will be at the Wiley booth signing their books which will be significantly marked down with a show discount.
Author Signings at Wiley Booth (#407)
TUESDAY
12 – 1 p.m. Gradiva Couzin, author of Search Engine Optimization: An Hour a Day, 2nd Edition
1 – 2 p.m. Bruce Clay, author of Search Engine Optimization All-in-One For Dummies
2 – 3 p.m. Greg Jarboe, author of YouTube and Video Marketing: An Hour a Day
3 – 4 p.m. Brad Geddes, author of Advanced Google AdWords
4 – 5 p.m. David Szetela, author of Pay-Per-Click Search Engine Marketing: An Hour a Day
6 – 7 p.m. Bryan Eisenberg, author of Always Be Testing: The Complete Guide to Google Website Optimizer
WEDNESDAY
11 a.m. – 12 p.m. David Meerman Scott, author of The New Rules of Marketing and PR, and also Marketing Lessons from the Grateful Dead
12 – 1 p.m. Tim Ash, author of Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
1 – 2 p.m. Kristopher Jones, author Search Engine Optimization: Your visual blueprint for effective Internet marketing, 2nd Edition
Avinash Kaushik, author of Web Analytics: An Hour a Day, and also Web Analytics 2.0 will also be doing a signing at the Google Booth on Tuesday at 5:30 pm.
Click here for a full press release on Pay-Per-Click Search Engine Marketing: An Hour a Day, published August 9th, 2010 from Sybex, an imprint of Wiley.
About Wiley
Founded in 1807, John Wiley & Sons, Inc. has been a valued source of information and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Wiley and its acquired companies have published the works of more than 400 Nobel laureates in all categories: Literature, Economics, Physiology or Medicine, Physics, Chemistry, and Peace.
Our core businesses publish scientific, technical, medical, and scholarly journals, encyclopedias, books, and online products and services; professional/trade books, subscription products, training materials, and online applications and Web sites; and educational materials for undergraduate and graduate students and lifelong learners. Wiley's global headquarters are located in Hoboken, New Jersey, with operations in the U.S., Europe, Asia, Canada, and Australia. The Company's Web site can be accessed at http://www.wiley.com. The Company is listed on the New York Stock Exchange under the symbols JWa and JWb.
About SES
Incisive Media's SES is a leading global conference and training series focused on search engine marketing. Other Incisive Media resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion, and research and Search Engine Watch, which provides news and information about search, analysis of the search engine industry, and tools for improving search marketing effectiveness.
Wiley Books Available For Purchase at SES:
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Web Analytics For Dummies |
0470098244 |
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Actionable Web Analytics: Using Data to Make Smart Business Decisions |
0470124741 |
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Web Analytics: An Hour a Day |
0470130652 |
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Landing Page Optimization |
0470174625 |
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Radically Transparent: Monitoring and Managing Reputations Online |
0470190825 |
|
E-Mail Marketing For Dummies |
0470190876 |
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Search Engine Optimization: An Hour a Day, 2nd Edition |
0470226641 |
|
Multichannel Marketing: Metrics and Methods for On and Offline Success |
047023959X |
|
Search Engine Optimization For Dummies, 3rd Edition |
0470262702 |
|
Social Media Marketing For Dummies |
0470289341 |
|
Always Be Testing: The Complete Guide to Google Website Optimizer |
0470290633 |
|
Google AdSense For Dummies |
047029289X |
|
Social Media Marketing: An Hour a Day |
0470344024 |
|
Web Marketing For Dummies, 2nd Edition |
0470371811 |
|
Search Engine Optimization All-In-One For Dummies |
0470379731 |
|
Email Marketing: An Hour a Day |
0470386738 |
|
Gen BuY: How Tweens, Teens, and Twenty-Somethings are Revolutionizing Retail |
0470400919 |
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Social Media Bible: Tactics, Tools, and Strategies for Business Success |
0470411554 |
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Web Marketing All-In-One For Dummies |
0470413980 |
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Findability Formula: The Easy Non-Technical Approach to Search Engine Marketing |
0470420901 |
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Yahoo! Web Analytics: Tracking, Reporting and Analyzing for Data-Driven Insights |
0470424249 |
|
Google AdWords For Dummies, 2nd Edition |
0470455772 |
|
YouTube and Video Marketing: An Hour a Day |
0470459697 |
|
Facebook Marketing For Dummies |
0470487623 |
|
Pay-Per-Click Search Engine Marketing: An Hour a Day |
0470488670 |
|
Local Online Advertising For Dummies |
0470497424 |
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Inbound Marketing: Get Found Using Google, Social Media, and Blogs |
0470499311 |
|
Advanced Google AdWords |
0470500239 |
|
Landing Page Optimization For Dummies |
0470502118 |
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Get Seen: Online Video Secrets to Building Your Business |
0470525460 |
|
Online Surveys For Dummies |
047052796X |
|
Web Analytics 2.0: The Art of Online Accountability & Science of Customer Centricity |
0470529393 |
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Google Analytics 3rd Edition |
0470531282 |
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Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy |
0470537191 |
|
New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video & Viral Marketing to Reach Buyers Directly, 2nd Edition |
0470547812 |
|
The Networked Nonprofit: Connecting with Social Media to Drive Change |
0470547979 |
|
140 Characters: A Style Guide for the Short Form |
0470556137 |
|
Twitter Marketing For Dummies |
0470561726 |
|
Twitter Marketing: An Hour a Day |
0470562269 |
|
Advanced Web Metrics with Google Analytics, 2nd Edition |
0470562315 |
|
Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time |
0470563362 |
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Social Media 101: Tactics and Tips to Develop Your Business Online |
0470563419 |
|
Pay Attention!: How to Listen, Respond, and Profit from Customer Feedback |
0470563559 |
|
Blogging For Dummies, 3rd Edition |
047056556X |
|
BuddyPress For Dummies |
0470568011 |
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Facebook Marketing: An Hour a Day |
0470569646 |
|
Teach Yourself Visually WordPress |
047057092X |
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Engage!: The Complete Guide For Brands and Businesses to Build, Cultivate, and Measure Success in the New Web |
0470571098 |
|
Blogging All-In-One For Dummies |
0470573775 |
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Performance Marketing with Google Analytics: Strategies and Techniques for Maximizing Online ROI |
0470578319 |
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Social Media Metrics: How to Measure and Optimize Your Marketing Investment |
0470583789 |
|
WordPress For Dummies, 3rd Edition |
0470592745 |
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Open Leadership: How Social Technology Can Transform the Way You Lead |
0470597267 |
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KaChing: How to Run an Online Business That Pays and Pays |
0470597674 |
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Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business |
047059926X |
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Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue |
0470599278 |
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The Buying Brain: Secrets for Selling to the Unconscious Mind |
0470601779 |
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Professional Blogging For Dummies |
0470601795 |
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Starting An Online Business For Dummies, 6th Edition |
0470602104 |
|
Corporate Blogging For Dummies |
0470604573 |
|
ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income, 2nd Edition |
0470616342 |
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Search Engine Optimization: Your visual blueprint for effective Internet marketing, 2nd Edition |
0470620757 |
|
Twitter Tips, Tricks, and Tweets 2nd Edition |
0470624663 |
|
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust, Revised and Updated |
0470635495 |
|
Socialnomics: How Social Media Transforms the Way We Live and Do Business, Revised and Updated |
0470638842 |
|
Marketing Lessons from the Grateful Dead: What Every Business Can Learn From The Most Iconic Band In History |
0470900520 |
|
WordPress Bible |
0470568135 |

