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Museum Marketing and Strategy: Designing Missions, Building Audiences, Generating Revenue and Resources, 2nd Edition (0787996912) cover image
Museum Marketing and Strategy: Designing Missions, Building Audiences, Generating Revenue and Resources, 2nd Edition
by Neil G. Kotler, Philip Kotler, Wendy I. Kotler
August 2008, Hardcover (E-book also available)
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Museum Marketing and Strategy: Designing Missions, Building Audiences, Generating Revenue and Resources, 2nd Edition
Instructor Companion Site
US $62.00 Add to Cart