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From multichannel metrics to marketing masters, taking on transparency to testing and tuning, and everything in between, Wiley has the books you need from the authors who know how to maximize your online marketing efforts…and your bottom line.

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Radically Transparent: Monitoring and Managing Reputations Online by Andy Beal, Judy Strauss March 2008, Paperback (E-Book also available)		Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions by Tim Ash January 2008, Paperback (E-Book also available) US $29.99 Add to Cart
Multichannel Marketing: Metrics and Methods for On and Offline Success by Akin Arikan April 2008, Paperback (E-Book also available) US $29.99 Add to Cart		Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus by Michael Miller March 2008, Hardcover (E-Book also available) US $24.99 Add to Cart
Web Marketing For Dummies, 2nd Edition by Jan Zimmerman December 2008, Paperback		Web Marketing All-in-One Desk Reference For Dummies by John Arnold, Ian Lurie, Marty Dickinson, Elizabeth Marsten, Michael Becker March 2009, Paperback (E-Book also available) US $34.99 Add to Cart

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