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All Titles in Advertising (42)

Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising (0471718378) cover image
Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising
by Joseph Jaffe
May 2005, Hardcover (E-book also available)
US $29.95 Add to Cart
The End of Advertising as We Know It (047142966X) cover image
The End of Advertising as We Know It
by Sergio Zyman, Armin Brott
December 2003, Paperback (E-book also available)
Casting for Big Ideas: A New Manifesto for Agency Managers (0471309540) cover image
Casting for Big Ideas: A New Manifesto for Agency Managers
by Andrew Jaffe
June 2003, Hardcover (E-book also available)
Managing Creative People: Lessons in Leadership for the Ideas Economy (0470726458) cover image
Managing Creative People: Lessons in Leadership for the Ideas Economy
by Gordon Torr
May 2008, Hardcover (E-book also available)
US $49.95 Add to Cart
Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More! , 3rd Edition (0471273503) cover image
Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More! , 3rd Edition
by Fred E. Hahn
April 2003, Paperback (E-book also available)
US $24.95 Add to Cart
Leap: A Revolution in Creative Business Strategy (0471229172) cover image
Leap: A Revolution in Creative Business Strategy
by Bob Schmetterer
January 2003, Hardcover (E-book also available)
US $29.95 Add to Cart
Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America (0471263044) cover image
Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America
by David Kiley
November 2002, Paperback (E-book also available)
US $16.95 Add to Cart
The End of Advertising as We Know It (0471225819) cover image
The End of Advertising as We Know It
by Sergio Zyman, Armin Brott
September 2002, Hardcover (E-book also available)
The Do-It-Yourself Lobotomy: Open Your Mind to Greater Creative Thinking (0471417424) cover image
The Do-It-Yourself Lobotomy: Open Your Mind to Greater Creative Thinking
by Tom Monahan
March 2002, Hardcover (E-book also available)
Beyond Listening: Learning the Secret Language of Focus Groups (0471395625) cover image
Beyond Listening: Learning the Secret Language of Focus Groups
by Bonnie Goebert
December 2001, Hardcover (E-book also available)
The Peaceable Kingdom: Building a Company without Factionalism, Fiefdoms, Fear and Other Staples of Modern Business (0471391166) cover image
The Peaceable Kingdom: Building a Company without Factionalism, Fiefdoms, Fear and Other Staples of Modern Business
by Stan Richards
March 2001, Hardcover
Attention!: How to Interrupt, Yell, Whisper, and Touch Consumers (0471389978) cover image
Attention!: How to Interrupt, Yell, Whisper, and Touch Consumers
by Ken Sacharin
October 2000, Hardcover (E-book also available)
Warp-Speed Branding: The Impact of Technology on Marketing (0471295558) cover image
Warp-Speed Branding: The Impact of Technology on Marketing
by Agnieszka Winkler
July 1999, Hardcover
Creative Company: How St. Luke's Became
Creative Company: How St. Luke's Became "the Ad Agency to End All Ad Agencies"
by Andy Law
July 1999, Hardcover
Truth, Lies, and Advertising: The Art of Account Planning (0471189626) cover image
Truth, Lies, and Advertising: The Art of Account Planning
by Jon Steel
March 1998, Hardcover
US $50.00 Add to Cart
Under the Radar: [Talking to Today's Cynical Consumer] (0471174696) cover image
Under the Radar: [Talking to Today's Cynical Consumer]
by Jonathan Bond, Richard Kirshenbaum
November 1997, Hardcover
Disruption: Overturning Conventions And Shaking Up the Marketplace (0471190845) cover image
Disruption: Overturning Conventions And Shaking Up the Marketplace
by Jean-Marie Dru
February 1997, Hardcover
US $29.95 Add to Cart
Disruption: Overturning Conventions and Shaking Up the Marketplace (0471165654) cover image
Disruption: Overturning Conventions and Shaking Up the Marketplace
by Jean-Marie Dru
October 1996, Hardcover
Entrepreneur Magazine: Successful Advertising for Small Businesses (047114083X) cover image
Entrepreneur Magazine: Successful Advertising for Small Businesses
by Conrad Berke
August 1996, Paperback
US $19.95 Add to Cart
An Advertiser's Guide to Better Radio Advertising: Tune In to the Power of the Brand Conversation Medium (0470012927) cover image
An Advertiser's Guide to Better Radio Advertising: Tune In to the Power of the Brand Conversation Medium
by Andrew Ingram, Mark Barber
May 2005, Hardcover (E-book also available)
US $65.00 Add to Cart
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