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All Titles in Advertising (52)

Casting for Big Ideas: A New Manifesto for Agency Managers  (0471309540) cover image
by Andrew Jaffe
June 2003, Hardcover (E-book also available)
The Do-It-Yourself Lobotomy: Open Your Mind to Greater Creative Thinking (0471417424) cover image
by Tom Monahan
March 2002, Hardcover (E-book also available)
Truth, Lies, and Advertising: The Art of Account Planning  (0471189626) cover image
by Jon Steel
March 1998, Hardcover
US $50.00 Buy
Under the Radar: Talking to Today's Cynical Consumer (0471174696) cover image
by Jonathan Bond, Richard Kirshenbaum
November 1997, Hardcover
Disruption: Overturning Conventions and Shaking Up the Marketplace (0471165654) cover image
by Jean-Marie Dru
October 1996, Hardcover
Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market (0470185988) cover image
by Chetan Sharma, Joe Herzog, Victor Melfi
March 2008, Hardcover
US $29.95 Buy
Categorical Statistics for Communication Research (1118927109) cover image
by Bryan E. Denham
October 2016, Hardcover, Wiley-Blackwell
Categorical Statistics for Communication Research (1118927095) cover image
by Bryan E. Denham
October 2016, Paperback, Wiley-Blackwell
Packaging Design: Successful Product Branding from Concept to Shelf (1118501802) cover image
E-book
by Marianne R. Klimchuk, Sandra A. Krasovec
July 2012, E-book
Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them (047004392X) cover image
by Peter Shankman
December 2006, Paperback (E-book also available)
The Brutal Truth About Asian Branding: And How to Break the Vicious Cycle (0470826479) cover image
by Joseph Baladi
March 2011, Hardcover (E-book also available)
US $37.95 Buy
Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America (0471263044) cover image
by David Kiley
November 2002, Paperback (E-book also available)
US $16.95 Buy
Beyond Listening: Learning the Secret Language of Focus Groups (0471395625) cover image
by Bonnie Goebert
December 2001, Hardcover (E-book also available)
Disruption: Overturning Conventions And Shaking Up the Marketplace (0471190845) cover image
by Jean-Marie Dru
February 1997, Hardcover
US $29.95 Buy
Entrepreneur Magazine: Successful Advertising for Small Businesses (047114083X) cover image
by Conrad Berke
August 1996, Paperback
US $19.95 Buy
Managing Creative People: Lessons in Leadership for the Ideas Economy (0470726458) cover image
by Gordon Torr
May 2008, Hardcover (E-book also available)
How to catch the Big Idea (3895782386) cover image
by Ralf Langwost, John Hegarty (Foreword by)
January 2005, Hardcover
US $87.00 Buy
Listings:1-2021-4041-52