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Marketing & Sales

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Textbooks & Course Offerings in Marketing & Sales (60)

Marketing Research, 10th Edition (EHEP003220) cover image
Textbook
by Carl McDaniel, Jr., Roger Gates
October 2014, ©2015
Understanding Leadership: Theories & Concepts, 3rd Edition (0471729124) cover image
Textbook
by Chris Crawford, Curtis L. Brungardt, Micol Maughan, Joseph D. Potts (Foreword by)
July 2014, ©2005, Paperback (E-book also available)
US $48.95 Buy
Marketing Management: The Big Picture (EHEP002878) cover image
Textbook
by Christie L. Nordhielm, Marta Dapena-Baron
January 2014, ©2015
Strategic Market Management, 10th edition (EHEP002875) cover image
Textbook
by David A. Aaker
October 2013, ©2014
Marketing Mistakes and Successes, 12th Edition (EHEP002876) cover image
Textbook
by Robert F. Hartley, Cindy Claycomb
October 2013, ©2014
Marketing Research, 11th Edition (EHEP002476) cover image
Textbook
by David A. Aaker, V. Kumar, Robert Leone, George S. Day
October 2012, ©2013
Marketing Research Essentials, 8th Edition (EHEP002494) cover image
Textbook
by Carl McDaniel, Jr., Roger Gates
September 2012, ©2013
Marketing Research, 9th Edition (EHEP002032) cover image
Textbook
by Carl McDaniel, Jr., Roger Gates
October 2011, ©2012
Brand Relevance: Making Competitors Irrelevant (0470613580) cover image
Textbook
by David A. Aaker
January 2011, ©2011, Hardcover, Jossey-Bass (E-book also available)
US $32.95 Buy
Global Marketing Management, 5th Edition (EHEP000249) cover image
Textbook
by Masaaki (Mike) Kotabe, Kristiaan Helsen
January 2010, ©2010
Strategic Market Management, 9th Edition (EHEP000238) cover image
Textbook
by David A. Aaker
December 2009, ©2011
Marketing Research, 10th Edition (EHEP000239) cover image
Textbook
by David A. Aaker, V. Kumar, George S. Day, Robert Leone
December 2009, ©2010
Marketing Mistakes and Successes, 11th Edition (EHEP000187) cover image
Textbook
by Robert F. Hartley
February 2009, ©2009
Dalrymple's Sales Management: Concepts and Cases, 10th Edition (EHEP000182) cover image
Textbook
by William L. Cron, Thomas E. DeCarlo
December 2008, ©2009
Sustainability Marketing: A Global Perspective, 2nd Edition (1119966191) cover image
Textbook
by Frank-Martin Belz, Ken Peattie
October 2012, ©2012, Paperback
US $89.95 Buy
Managing Business Relationships, 3e (EHEP002732) cover image
Textbook
by David Ford, Lars-Erik Gadde, Hakan Hakansson, Ivan Snehota
September 2011, ©2011
Wiley Pathways Selling, 1st Edition (EHEP000117) cover image
Textbook
by Tom Hopkins, Douglas J. Dalrymple, William L. Cron, Thomas E. DeCarlo
with Terri Horvath
March 2007, ©2008
Wiley Pathways Marketing, 1st Edition (EHEP000751) cover image
Textbook
by Alexander Hiam
with Linda G. Rastelli
August 2006, ©2007
Loss Prevention in the Retail Business (EHEP000647) cover image
Textbook
by Rudolph C. Kimiecik, Chris Thomas
December 2005, ©2006
The Marketing Plan, 5th Edition (EHEP000841) cover image
Textbook
by William A. Cohen, PhD
December 2005, ©2006
Listings:1-2021-4041-60