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All Titles in Consumer Behavior (30)

The Wallet Allocation Rule: Winning the Battle for Share (111903731X) cover image
by Timothy L. Keiningham, Lerzan Aksoy, Luke Williams, Alexander J. Buoye
February 2015, Hardcover (E-book also available)
US $19.95 Buy
The Human Brand: How We Relate to People, Products, and Companies (1118611314) cover image
by Chris Malone, Susan T. Fiske
October 2013, Hardcover, Jossey-Bass (E-book also available)
US $27.95 Buy
An Other Kingdom: Departing the Consumer Culture (1119194725) cover image
by Peter Block, Walter Brueggemann, John McKnight
January 2016, Paperback (E-book also available)
US $17.00 Buy
Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated (1119145678) cover image
by Eric Siegel
January 2016, Paperback (E-book also available)
US $24.00 Buy
Business Gamification For Dummies (1118466934) cover image
by Kris Duggan, Kate Shoup
February 2013, Paperback (E-book also available)
US $26.99 Buy
The Arab World Unbound: Tapping into the Power of 350 Million Consumers (1118074513) cover image
by Vijay Mahajan
August 2012, Hardcover, Jossey-Bass (E-book also available)
US $39.95 Buy
Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research (0813823978) cover image
by Jacqueline H. Beckley, Dulce Paredes, Kannapon Lopetcharat
May 2012, Hardcover, Wiley-Blackwell (E-book also available)
US $230.95 Buy
Psychology & Marketing (MAR) cover image
Journal
2016, Journal
Journal of Consumer Affairs (JOCA) cover image
Journal
2016, Journal
Journal of Industrial Ecology (JIE3) cover image
Journal
2016, Journal
Journal of Consumer Behaviour (CB) cover image
Journal
2016, Journal
The Bling Dynasty: Why the Reign of Chinese Luxury Shoppers Has Only Just Begun (1118950291) cover image
by Erwan Rambourg
October 2014, Hardcover (E-book also available)
US $34.95 Buy
Gen BuY: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail (0470400919) cover image
by Kit Yarrow, Jayne O'Donnell
September 2009, Hardcover, Jossey-Bass (E-book also available)
US $24.95 Buy
Take Their Breath Away: How Imaginative Service Creates Devoted Customers  (0470443502) cover image
by Chip R. Bell, John R. Patterson
May 2009, Hardcover (E-book also available)
US $24.95 Buy
Chocolates on the Pillow Aren't Enough: Reinventing The Customer Experience (0470404639) cover image
by Jonathan M. Tisch
with Karl Weber
March 2009, Paperback (E-book also available)
Effective CRM using Predictive Analytics (1119011558) cover image
by Antonios Chorianopoulos
January 2016, Hardcover (E-book also available)
US $70.00 Buy
Consumer India: Inside the Indian Mind and Wallet (0470824654) cover image
by Dheeraj Sinha
February 2011, Paperback (E-book also available)
US $27.95 Buy
Elite China: Luxury Consumer Behavior in China (0470822678) cover image
by Pierre Xiao Lu
August 2008, Paperback (E-book also available)
US $34.95 Buy
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