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Textbooks & Course Offerings (19) View

Patterns of Entrepreneurship Management, 5th Edition (1119228204) cover image
by Jack M. Kaplan, Anthony C. Warren
February 2016, ©2016
New
UnMarketing: Everything Has Changed and Nothing is Different, 2nd Edition (1119335000) cover image
by Scott Stratten, Alison Stratten
October 2016
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All Titles in General Marketing & Sales (383)

Make Your Own Game: Take Stock, Break Rules, Own Your Life. (1119221315) cover image
by Chris Brogan
July 2017, Hardcover
US $25.00 Buy
Salesforce Marketing Cloud For Dummies (1119122090) cover image
by Chester Bullock
June 2017, Paperback
US $26.99 Buy
The Big Book of Dashboards: Visualizing Your Data Using Real-World Business Scenarios (1119282713) cover image
by Steve Wexler, Jeffrey Shaffer, Andy Cotgreave
April 2017, Paperback
US $49.95 Buy
UnMarketing: Everything Has Changed and Nothing is Different, 2nd Edition (1119335000) cover image
by Scott Stratten, Alison Stratten
October 2016, Paperback (E-book also available)
US $22.00 Buy
Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth (1119291755) cover image
by Tracy Eiler, Andrea Austin
September 2016, Hardcover (E-book also available)
US $25.00 Buy
Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer (1119280737) cover image
by Jamie Shanks
September 2016, Hardcover (E-book also available)
US $30.00 Buy
Small Business Marketing Strategies All-In-One For Dummies (1119236916) cover image
by Consumer Dummies
May 2016, Paperback (E-book also available)
US $29.99 Buy
Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands (1119145872) cover image
by Kerry Smith, Dan Hanover
April 2016, Hardcover (E-book also available)
US $29.00 Buy
The Art of Client Service: The Classic Guide, Updated for Today's Marketers and Advertisers, 3rd Edition (1119227828) cover image
by Robert Solomon, Ian Schafer (Foreword by)
April 2016, Hardcover (E-book also available)
US $22.00 Buy
The Conversion Code: Capture Internet Leads, Create Quality Appointments, Close More Sales (1119211883) cover image
by Chris Smith
March 2016, Hardcover (E-book also available)
US $25.00 Buy
The Agile Marketer: Turning Customer Experience Into Your Competitive Advantage (1119223008) cover image
by Roland Smart
February 2016, Hardcover (E-book also available)
US $25.00 Buy
Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue (1119167965) cover image
by Nick Mehta, Dan Steinman, Lincoln Murphy, Maria Martinez (Foreword by)
February 2016, Hardcover (E-book also available)
US $30.00 Buy
Leading with Noble Purpose: How to Create a Tribe of True Believers (1119119804) cover image
by Lisa Earle McLeod
February 2016, Hardcover (E-book also available)
US $24.00 Buy
From Impossible To Inevitable: How Hyper-Growth Companies Create Predictable Revenue (1119166713) cover image
by Aaron Ross, Jason Lemkin
February 2016, Hardcover (E-book also available)
US $30.00 Buy
Patterns of Entrepreneurship Management, 5th Edition (1119228204) cover image
Textbook
by Jack M. Kaplan, Anthony C. Warren
February 2016, ©2016, Wiley E-Text
Marketing Research, 12th Edition (1119236088) cover image
Textbook
by David A. Aaker, V. Kumar, Robert P. Leone, George S. Day
January 2016, ©2016, Wiley E-Text
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