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Textbooks & Course Offerings (22) View

Marketing Research Essentials, 8th Edition (EHEP002494) cover image
by Carl McDaniel, Jr., Roger Gates
September 2012, ©2013
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All Titles in General Marketing & Sales (370)

Designing B2B Brands: Lessons from Deloitte and 195,000 Brand Managers (1118457471) cover image
by Carlos Martinez Onaindia, Brian Resnick
April 2013, Hardcover (E-book also available)
US $49.95 Buy
Let's Close a Deal: Turn Contacts into Paying Customers for Your Company, Product, Service or Cause (1118521552) cover image
by Christine Clifford
April 2013, Hardcover (E-book also available)
US $22.95 Buy
Invisible Influence: The Power to Persuade Anyone, Anytime, Anywhere (1118602250) cover image
by Kevin Hogan
March 2013, Hardcover (E-book also available)
US $24.95 Buy
People Love You: The Real Secret to Delivering Legendary Customer Experiences (1118433246) cover image
by Jeb Blount
February 2013, Hardcover (E-book also available)
US $21.95 Buy
Packaging Design: Successful Product Branding From Concept to Shelf, 2nd Edition (111802706X) cover image
by Marianne R. Klimchuk, Sandra A. Krasovec
January 2013, Paperback (E-book also available)
US $60.00 Buy
Social CRM For Dummies (1118242491) cover image
by Kyle Lacy, Stephanie Diamond, Jon Ferrara
January 2013, Paperback (E-book also available)
US $24.99 Buy
Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (1118408098) cover image
by Lisa Earle McLeod
November 2012, Hardcover (E-book also available)
US $22.95 Buy
Supremely Successful Selling: Discovering the Magic Ingredient (1118162331) cover image
by Jerold Panas
October 2012, Hardcover (E-book also available)
US $24.95 Buy
Marketing Research, 11th Edition (EHEP002476) cover image
Textbook
by David A. Aaker, V. Kumar, Robert Leone, George S. Day
October 2012, ©2013
Small Business Marketing Kit For Dummies, 3rd Edition (1118311833) cover image
by Barbara Findlay Schenck
September 2012, Paperback (E-book also available)
US $29.99 Buy
Marketing Research Essentials, 8th Edition (EHEP002494) cover image
Textbook
by Carl McDaniel, Jr., Roger Gates
September 2012, ©2013
Infographics: The Power of Visual Storytelling (1118314042) cover image
by Jason Lankow, Josh Ritchie, Ross Crooks
September 2012, Paperback (E-book also available)
US $29.95 Buy
Web Marketing All-in-One For Dummies, 2nd Edition (1118243773) cover image
by John Arnold, Michael Becker, Marty Dickinson, Ian Lurie, Elizabeth Marsten
August 2012, Paperback (E-book also available)
US $34.99 Buy
The Street-Smart Salesman: How Growing Up Poor Helped Make Me Rich (1118313194) cover image
by Anthony Belli
June 2012, Hardcover (E-book also available)
US $22.95 Buy
Business Development For Dummies (1118962710) cover image
by Anna Kennedy
April 2015, Paperback (E-book also available)
US $24.99 Buy
Video Marketing For Dummies (1118188764) cover image
by Kevin Daum, Bettina Hein, Matt Scott, Andreas Goeldi
May 2012, Paperback (E-book also available)
US $24.99 Buy
Scientific Selling: Creating High Performance Sales Teams through Applied Psychology and Testing (111816797X) cover image
by Nancy Martini
with Geoffrey James
April 2012, Hardcover (E-book also available)
US $24.95 Buy
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