Wiley
Wiley.com

General Marketing & Sales

Featured Titles

Textbooks & Course Offerings (22) View

Marketing Research, 12th Edition (EHEP003394) cover image
by David A. Aaker
November 2015, ©2016
Forthcoming
Direct Selling For Dummies (111907648X) cover image
by Belinda Ellsworth
October 2015
Show: All Only Textbooks & Course Offerings      Sort by:

All Titles in General Marketing & Sales (373)

Pow! Right Between the Eyes: Profiting from the Power of Surprise (0470405503) cover image
by Andy Nulman
February 2009, Hardcover (E-book also available)
US $22.95 Buy
The Little Black Book of Online Business: 1001 Insider Resources Every Business Owner Needs (047040776X) cover image
by Paul Galloway
February 2009, Hardcover (E-book also available)
US $22.95 Buy
Convergence Marketing: Combining Brand and Direct Marketing for Unprecedented Profits (047016493X) cover image
by Richard Rosen
February 2009, Hardcover (E-book also available)
US $24.95 Buy
eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business (0470411597) cover image
by Corey Perlman
January 2009, Hardcover (E-book also available)
US $22.95 Buy
52 Weeks of Sales Success: America's #1 Salesman Shows You How to Send Sales Soaring, 2nd Edition (0470393505) cover image
by Ralph R. Roberts
January 2009, Paperback (E-book also available)
US $18.95 Buy
Packaging Sustainability: Tools, Systems and Strategies for Innovative Package Design (0470246693) cover image
by Wendy Jedlicka
December 2008, Paperback (E-book also available)
US $49.95 Buy
Sales 2.0: Improve Business Results Using Innovative Sales Practices and Technology (047037375X) cover image
by Anneke Seley, Brent Holloway
December 2008, Hardcover (E-book also available)
US $27.95 Buy
Cross-Cultural Selling For Dummies (0470377011) cover image
by Michael Soon Lee, Ralph R. Roberts
October 2008, Paperback (E-book also available)
US $21.99 Buy
Silver Bullet Selling: Six Critical Steps to Opening More Relationships and Closing More Sales (0470373008) cover image
by G.A. Bartick, Paul Bartick
October 2008, Hardcover (E-book also available)
The Cool Factor: Building Your Brand s Image through Partnership Marketing (047037196X) cover image
by Del Breckenfeld
October 2008, Hardcover (E-book also available)
US $24.95 Buy
How to Be a Sales Superstar: Break All the Rules and Succeed While Doing It  (0470300965) cover image
by Mark Tewart
October 2008, Hardcover (E-book also available)
US $24.95 Buy
Trump University Branding 101: How to Build the Most Valuable Asset of Any Business (0470189002) cover image
by Donald Sexton, Donald J. Trump (Foreword by)
September 2008, Hardcover (E-book also available)
US $24.95 Buy
The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite (0470237902) cover image
by Michael Port, Elizabeth Marshall
September 2008, Hardcover (E-book also available)
US $19.95 Buy
Reshaping Retail: Why Technology is Transforming the Industry and How to Win in the New Consumer Driven World (1118656660) cover image
by Stefan Niemeier, Andrea Zocchi, Marco Catena
August 2013, Hardcover (E-book also available)
US $44.00 Buy
Crowdsourcing For Dummies (1119940400) cover image
by David Alan Grier
May 2013, Paperback (E-book also available)
US $22.99 Buy
Outlaw: Fight for Your Customers and Sell Without Fear (1118524063) cover image
by Trent Leyshan
April 2013, Paperback, Wrightbooks (E-book also available)
US $27.00 Buy