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Textbooks & Course Offerings (11) View

Marketing, 4th Edition (EHEP003736) cover image
by Greg Elliott, Sharyn Rundle-Thiele, Sandra Smith, David Waller, Liz Eades, Ingo Bentrott
August 2017, ©2017
New
UnBranding: 100 Branding Lessons for the Age of Disruption (1119417015) cover image
by Scott Stratten, Alison Stratten
October 2017
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All Titles in Marketing Management (56)

Inbound Selling: How to Change the Way You Sell to Match How People Buy (1119473411) cover image
by Brian Signorelli
April 2018, Hardcover
US $25.00 Buy
UnBranding: 100 Branding Lessons for the Age of Disruption (1119417015) cover image
by Scott Stratten, Alison Stratten
October 2017, Hardcover (E-book also available)
US $25.00 Buy
Artificial Intelligence for Marketing: Practical Applications (1119406331) cover image
by Jim Sterne
August 2017, Hardcover (E-book also available)
US $49.95 Buy
Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative  (1119183170) cover image
by Scott Brinker
March 2016, Hardcover (E-book also available)
US $28.00 Buy
Journal of Consumer Behaviour (CB) cover image
Journal
2017, Journal
Psychology & Marketing (MAR) cover image
Journal
2017, Journal
Design Management Review (DREV) cover image
Journal
2017, Journal
Design Management Journal (DMJ) cover image
Journal
2017, Journal
Journal of Consumer Affairs (JOCA) cover image
Journal
2017, Journal
Journal of Public Affairs (PA2) cover image
Journal
2017, Journal
Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time (1119021812) cover image
by Joel Comm, Dave Taylor, Guy Kawasaki (Foreword by)
March 2015, Paperback (E-book also available)
US $20.00 Buy
Marketing Management: The Big Picture (EHEP002878) cover image
Textbook
by Christie L. Nordhielm, Marta Dapena-Baron
January 2014, ©2015
Marketing, 4th Edition (EHEP003736) cover image
Textbook
by Greg Elliott, Sharyn Rundle-Thiele, Sandra Smith, David Waller, Liz Eades, Ingo Bentrott
August 2017, ©2017
The Five Most Important Questions You Will Ever Ask About Your Organization (0470227567) cover image
by Peter F. Drucker, Frances Hesselbein Leadership Institute (Editor)
April 2008, Paperback, Jossey-Bass (E-book also available)
US $14.95 Buy
The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making (1118758919) cover image
E-book
by David W. Stewart, Michael M. Saren
October 2014, E-book (E-book also available)
Listings:1-2021-4041-56