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All Titles in Marketing Management (51)

Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time (1119021812) cover image
by Joel Comm, Dave Taylor, Guy Kawasaki (Foreword by)
March 2015, Paperback (E-book also available)
US $20.00 Buy
Marketing Management: The Big Picture (EHEP002878) cover image
Textbook
by Christie L. Nordhielm, Marta Dapena-Baron
January 2014, ©2015
Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative  (1119183170) cover image
by Scott Brinker
March 2016, Hardcover (E-book also available)
US $28.00 Buy
Psychology & Marketing (MAR) cover image
Journal
2016, Journal
Journal of Consumer Affairs (JOCA) cover image
Journal
2016, Journal
Journal of Public Affairs (PA2) cover image
Journal
2016, Journal
Journal of Consumer Behaviour (CB) cover image
Journal
2016, Journal
Design Management Review (DREV) cover image
Journal
2016, Journal
Design Management Journal (DMJ) cover image
Journal
2016, Journal
The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making (1119961769) cover image
by David Stewart, Michael M. Saren
October 2014, Paperback (E-book also available)
Marketing and Finance: Creating Shareholder Value, 2nd Edition (1119953383) cover image
by Malcolm McDonald, Brian D. Smith, Keith Ward
September 2013, Paperback (E-book also available)
US $55.00 Buy
Market Segmentation: How to Do It and How to Profit from It, Revised 4th Edition (1118432673) cover image
by Malcolm McDonald
November 2012, Paperback (E-book also available)
US $65.00 Buy
Sustainability Marketing: A Global Perspective, 2nd Edition (1119966191) cover image
Textbook
by Frank-Martin Belz, Ken Peattie
October 2012, ©2012, Paperback
The Five Most Important Questions You Will Ever Ask About Your Organization (0470227567) cover image
by Peter F. Drucker, Frances Hesselbein Leadership Institute (Editor)
April 2008, Paperback, Jossey-Bass (E-book also available)
US $14.95 Buy
Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences (0787978442) cover image
by Joanne Scheff Bernstein, Philip Kotler (Foreword by)
November 2006, Hardcover, Jossey-Bass (E-book also available)
US $32.95 Buy
Handbook of Strategic Account Management: A Comprehensive Resource (1118509080) cover image
by Diana Woodburn, Kevin Wilson
May 2014, Hardcover (E-book also available)
The Masterbrand Mandate: The Management Strategy That Unifies Companies and Multiplies Value (047135659X) cover image
by Lynn B. Upshaw, Earl L. Taylor
September 2000, Hardcover
Listings:1-2021-4041-51