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Marketing & Communications

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All Titles in Marketing & Communications (48)

SPIKE your Brand ROI: How to Maximize Reputation and Get Results (1118976665) cover image
by Adele R. Cehrs
February 2015, Hardcover, Jossey-Bass (E-book also available)
US $38.00 Buy
How to Write Successful Fundraising Appeals, 3rd Edition (1118543661) cover image
by Mal Warwick
June 2013, Paperback, Jossey-Bass (E-book also available)
US $45.00 Buy
92 Strategies for Marketing Planned Gifts (1118690451) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Stewardship Essentials: The Donor Relations Guide (1118690400) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
96 Ways to Make Your Website More Donor, Member and Volunteer Friendly (1118692527) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Social Media & Communications Technology: Essentials Strategies for Nonprofits and Associations (1118691520) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Profitable Direct Mail Appeals: Planning, Implementing, and Maximizing Results, 2nd Edition (1118693094) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Media Relations for Nonprofits: 115 Winning Ideas to Improve Your Media Relations Efforts (1118693000) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Member Benefits: 96 Benefits and Services That Attract and Retain Members (1118691989) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
93 Ways to Make Your Website More Member Friendly (111869225X) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Growing Your Membership: 91 Ways to Recruit and Retain More Members (1118690540) cover image
by Scott C. Stevenson (Editor)
May 2013, Paperback, Jossey-Bass
Cause for Change: The Why and How of Nonprofit Millennial Engagement (1118348265) cover image
by Kari Dunn Saratovsky, Derrick Feldmann, Jean Case (Foreword by)
March 2013, Paperback, Jossey-Bass (E-book also available)
US $34.95 Buy
Social Marketing and Social Change: Strategies and Tools For Improving Health, Well-Being, and the Environment (0470936843) cover image
Textbook
by R. Craig Lefebvre
February 2013, ©2013, Paperback, Jossey-Bass (E-book also available)
US $85.00 Buy
Social Change Anytime Everywhere: How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money, and Engage your Community (1118288335) cover image
by Allyson Kapin, Amy Sample Ward
February 2013, Paperback, Jossey-Bass (E-book also available)
US $34.95 Buy
Social Media in the Public Sector: A Guide to Participation, Collaboration and Transparency in The Networked World (1118109945) cover image
Textbook
by Ines Mergel
October 2012, ©2013, Hardcover, Jossey-Bass (E-book also available)
US $70.00 Buy
Measuring the Networked Nonprofit: Using Data to Change the World (1118137604) cover image
by Beth Kanter, Katie Delahaye Paine
October 2012, Paperback, Jossey-Bass (E-book also available)
US $34.95 Buy
101 Social Media Tactics for Nonprofits: A Field Guide (1118106245) cover image
by Melanie Mathos, Chad Norman, Beth Kanter (Foreword by)
February 2012, Hardcover (E-book also available)
US $39.95 Buy
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