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Textbooks & Course Offerings (22) View

International Business  (1119433614) cover image
by Shad Morris, James Oldroyd
June 2018, ©2018
New
Forthcoming
McKinsey on Strategy to Beat the Odds (1119487625) cover image
by Chris Bradley, Matin Hirt, Sven Smit
January 2018
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All Titles in Special Topics (451)

The End of Copycat China: The Rise of Creativity, Innovation, and Individualism in Asia (1118926765) cover image
by Shaun Rein
October 2014, Hardcover (E-book also available)
US $25.00 Buy
Customer's New Voice: Extreme Relevancy and Experience through Volunteered Customer Information  (111900232X) cover image
by John S. McKean
October 2014, Hardcover (E-book also available)
US $45.00 Buy
Right-Time Experiences: Driving Revenue with Mobile and Big Data (1118847350) cover image
by Maribel Lopez
October 2014, Hardcover (E-book also available)
US $35.00 Buy
China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them (1118834747) cover image
by Savio Chan, Michael Zakkour
September 2014, Hardcover (E-book also available)
US $25.00 Buy
Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage (1118724569) cover image
by Rodney Heisterberg, Alakh Verma
September 2014, Hardcover (E-book also available)
US $60.00 Buy
Extraordinary Outcomes: Shaping an Otherwise Unpredictable Future (111893833X) cover image
by Iris R. Firstenberg, Moshe F. Rubinstein
August 2014, Hardcover (E-book also available)
US $30.00 Buy
Big Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics (111872464X) cover image
by Evan Stubbs
July 2014, Hardcover (E-book also available)
US $60.00 Buy
Building a Better Business Using the Lego Serious Play Method (1118832450) cover image
by Per Kristiansen, Robert Rasmussen
July 2014, Paperback (E-book also available)
US $27.00 Buy
Personal Branding For Dummies, 2nd Edition (1118915550) cover image
by Susan Chritton
July 2014, Paperback (E-book also available)
US $24.99 Buy
Lead Like Reagan: Strategies to Motivate, Communicate, and Inspire (1118928458) cover image
by Dan Quiggle
June 2014, Hardcover (E-book also available)
US $23.00 Buy
View From the Top: An Inside Look at How People in Power See and Shape the World (111890110X) cover image
by D. Michael Lindsay, M. G. Hager
May 2014, Hardcover (E-book also available)
US $28.00 Buy
Angel Investing: The Gust Guide to Making Money and Having Fun Investing in Startups (1118858255) cover image
by David S. Rose, Reid Hoffman (Foreword by)
April 2014, Hardcover (E-book also available)
US $35.00 Buy
The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric (1118760832) cover image
by Larry Weber, Lisa Leslie Henderson
April 2014, Hardcover (E-book also available)
US $25.00 Buy
Storyscaping: Stop Creating Ads, Start Creating Worlds (1118823281) cover image
by Gaston Legorburu, Darren McColl
April 2014, Hardcover (E-book also available)
US $30.00 Buy
Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business (1118862074) cover image
by Malcolm Frank, Paul Roehrig, Ben Pring
April 2014, Hardcover (E-book also available)
US $28.00 Buy
The Retargeting Playbook: How to Turn Web-Window Shoppers into Customers (1118832647) cover image
by Adam Berke, Gregory Fulton, Lauren Vaccarello
March 2014, Hardcover (E-book also available)
US $30.00 Buy