In 2006, Blackwell Publishing (before it was part of Wiley) became the first global publisher to be carbon neutral. In 2007 and 2008, Wiley committed to neutralizing the carbon impact of its worldwide operations that were formerly part of Blackwell. By offsetting the carbon footprint of 10 offices around the world, as well as the energy used in distributing goods manufactured in Asia through the purchase of offsets from Carbonfund.org, Wiley supported a variety of reforestation, renewable energy, and carbon-emission reduction projects in Central America and the U.S.
Since then, Wiley has shifted its focus to reducing—rather than offsetting—our carbon footprint. Efforts are ongoing to identify and measure sources of carbon emissions and make adjustments to our practices where appropriate and when in line with business needs and environmentally friendly solutions.
Wiley is leveraging digital initiatives to respond to customer demands regarding content delivery and format. We work with local digital print providers to optimally manage our inventory, micromanage supply, order smaller volumes more frequently, and continually adjust to market demand. This aligns with both our business strategies and our Corporate Citizenship goals, and presents an opportunity to decrease our carbon footprint.
For example, in the U.K., small printings are consolidated at our European Distribution Centre to provide consignment shipping to customers. In some cases in the U.S., we ship directly to the customer from the print vendor.
We realize significant supply chain efficiencies and carbon savings from both models, particularly as the program greatly reduces the need for transatlantic shipping.