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March 02, 2015

New Book Reveals How Big Data and Analytics Can Help Form a Successful Sales Strategy

Customers and sales are considered the lifeline of any business. It is not uncommon to find companies across boardrooms looking to devise the next, improved “sales strategy”. “One of the reasons why this happens so often is because the challenge companies’ face is winning new customers, earning their loyalty and driving repeat purchases. 

March 02, 2015

New Book from Job Expert Kerry Hannon Builds a Roadmap to a Satisfying, Successful Career

There are few things as important as having a career that makes you happy when it comes to excelling in life and succeeding in your chosen field. Most adults spend more waking hours at work than anywhere else. 

February 25, 2015

Wiley at SXSW 2015: The Books Behind the Presenters

Wiley announces the authors presenting at SXSW 2015 and their speaking schedules.


February 25, 2015

Road to Power Explores Mary Barra’s Inspiring Rise from Factory Floor to the CEO of General Motors

In her new book, Road to Power: How GM's Mary Barra Shattered the Glass Ceiling, Bloomberg reporter Laura Colby explores how Mary Barra drove herself to the pinnacle of a company that steers the nation's wealth. Beginning as a rare female electrical engineer and daughter of a General Motors die maker, Barra spent more than thirty years building her career before becoming the first woman to ever lead a global automaker.

 

February 24, 2015

Why Business Communication Is Broken and How to Fix It

Phil Simon examines how we use (and often misuse) both language and technology at work. With case studies from progressive companies like Klick Health, Sidecar, and PR 20/20, MESSAGE NOT RECEIVED shares they use new platforms, tools, and collaborative technology to improve how we communicate and how messages are received.

February 23, 2015

Mark Roberge, Chief Revenue Officer, Hubspot Details Strategies and Secrets of the Sales Acceleration Formula

It isn’t uncommon to hear companies and boardrooms across the globe focusing on their next sales strategy.  “While mantras like innovation and “organic growth” are important, what is really crucial to scaling a business is having an excellent sales force that is capable of outselling the competition”,  according to Mark Roberge

February 23, 2015

Top Dog: Impress and influence everyone you meet

An entertaining and practical guide to achieving better communication skills.

February 19, 2015

Advisor Releases Book, Outlines New Twist on Old Investment Philosophy

The book, published by Wiley, debunks the “buy and hold” investment philosophy, and outlines the importance of integrating a “buy, hold, and sell” philosophy instead. Moraif -- who called the 2008 market crash and advised his clients to get out of the market before the downturn -- is a steadfast proponent of the philosophy and frequently discusses its significance on his radio show, “Money Matters with Ken Moraif.”   

February 11, 2015

Interpretation and Application of UK GAAP

Interpretation and Application of UK GAAP is the only comprehensive guide to applying UK GAAP at all levels for accounting periods commencing on or after 1 January 2015. 

February 10, 2015

The Wallet Allocation Rule - Winning the Battle for Share

The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for share of customers' hearts, minds, and wallets.

February 04, 2015

Learn How to Capitalize On the New Luxury Trend

New book offers information-packed resource for growing sector in luxury market

February 02, 2015

John Bovenzi Explores Thirty Years of Bank Failures, Bailouts, and Regulatory Battles in his New Book, Inside the FDIC

Author John Bovenzi, former bank regulator at the FDIC, dives into the chaos surrounding bank failures to show firsthand what happens to those individuals and businesses caught in the storm.

January 29, 2015

China's Super Consumers

Barnes & Noble Announces Booksigning with Savio S. Chan, President of US-China Partners Inc., and Bestselling Author of China’s Super Consumers

 

January 27, 2015

MarketWatch Columnist Jennifer Openshaw Educates Financial Advisors on Proven Social Media Strategies in New Book!

The Socially Savvy Advisor: Compliant Social Media for the Financial Industry is the complete guide to creating an effective social media strategy without breaking the big rules. Written by an industry specialist Jennifer Openshaw, alongside Stuart Fross, Fidelity International's former general counsel, and Amy McIlwain, president of Financial Social Media, this book merges marketing basics with FINRA and SEC guidelines to help readers create an effective social media campaign specifically for the finance and investing world.

January 22, 2015

The Gift of Time: How Delegation Can Give you Space to Succeed

The Gift of Time provides managers and business owners with the knowledge they need to effectively delegate, in order to better invest their time in trying new things, being more creative and achieving business growth.

January 21, 2015

Noted Experts on Islamic Economy Produce New Text, Offering Schools with Comprehensive Resource for Learning

A timely book from leading authors Zamir Iqbal, Abbas Mirakhor and Hossein Askari outline the ways in which Islamic finance and Islamic economics interrelate and are likely to develop in the future

January 20, 2015

Maury Harris Explores How to Make and Use Forecasts in his New Book, Inside the Crystal Ball

Managing Director and Chief US Economist for UBS utilizes his four decades of practical forecasting experience to help improve long-range business and investment decisions.

January 16, 2015

Agricultural Finance: From Crops to Land, Water and Infrastructure

Leading industry expert in commodity derivatives publishes first book to deal comprehensively with the subject of Agricultural Finance

January 15, 2015

30 Minute Reads: The Business skills collection

A new series of ebooks published by Capstone designed to help readers who want to improve their personal effectiveness at work and make life more productive, less painful and more successful.

January 14, 2015

How to Transform Your Limitations Into Advantages and Why It’s Everyone’s Business

A Beautiful Constraint presenst case studies based on the authors' interviews with high-profile individuals and teams in disciplines as varied as marketing, supply chain, race car engineering, design, agronomy, and education, all of whom had turned apparent constraints into sources of possibility and advantage.

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