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September 02, 2014

Harvard Professors Release Guide to Help Civic Leaders Leverage Data for Responsive Governance

The Responsive City: Engaging Communities Through Data-Smart Governance provides a compelling model for the future of more effective local government; part of the Harvard Kennedy School Ash Center’s Data-Smart City Solutions initiative.

September 01, 2014

How to Deal With Difficult People

How To Deal With Difficult People offers frank discussion and clever advice to help readers deal with the difficult people in their lives.

September 01, 2014

How to Stress Less

An easy to follow guide to help effectively release and manage everyday stress.

August 29, 2014

David Meerman Scott’s New Book Brings His Signature New Rules to the Sales and Service Industries

In The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business—the highly anticipated follow-up to the bestselling The New Rules of Marketing & PR—David Meerman Scott details the proven strategies and tools that business leaders can use to connect effectively with their customers and grow their organizations.

August 29, 2014

The Handbook of Mobile Market Research

This new book focuses on the use of mobile technology in market research, offering readers a range of practical tools and techniques to help them conduct mobile market research.

August 27, 2014

An Adventure Through the Global Food Economy with Discussion Questions and a Guide to Going "Glocal"

Where Am I Eating? bridges the gap between global food producers and the American consumer, providing an insightful look at how our eating habits affect farmers and fishermen around the world. This new edition includes a study guide, a deeper explanation of the "glocal" concept, and advice for students looking to become engaged as both local and global citizens.

August 27, 2014

The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making

The latest addition to the acclaimed Pathfinder series, this marketing textbook provides professionals and marketing/ MBA students with an effective way to contextualise the business decisions they make.

August 22, 2014

Lean Six Sigma For Dummies

This new book shows executives how to successfully apply Lean Six Sigma to transform their business.

August 21, 2014

China's Super Consumers

With China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them (WILEY; September 2014; Hardcover & e-book; ISBN  978-1-118-83474-9; $25.00) co-authors Savio Chan and Michael Zakkour explore the birth of consumerism in China, who these super consumers are and put into perspective the rise and success of Chinese companies such as Alibaba.com, JD.com and Dianping.com.  

August 20, 2014

Tobias E. Carlisle Explores the Principles and Strategies of Deep Value Investing in New Book

Deep Value by Tobias Carlisle is an important resource describes the evolution of the various theories of intrinsic value and activist investment from Benjamin Graham to Warren Buffett to Carl Icahn and beyond.

August 18, 2014

Educating College Kids to Be Smart about their Money

Prior financial knowledge—both objective and subjective—in the first year of college may play a role in reducing young adults’ later risky paying behaviors and buying behaviors, according to new research published in the International Journal of Consumer Studies.

August 13, 2014

Wiley Announces Continued Growth in Titles with Impact Factor

John Wiley & Sons, Inc., today announced a continued increase in the proportion of its journal titles indexed in the 2014 release of Thomson Reuters Journal Citation Reports® (JCR).  A total of 1,202 Wiley titles (approximately 70%) were indexed, up from 1,193 in the 2012 JCR, and including 13 titles which have been indexed for the first time.

August 12, 2014

How Businesses Invest and Prosper in the World's High-Growth Cities

Winning Global Markets is a resource for business leaders and marketing managers who want to optimize their company’s value by picking the top global urban markets in which to invest.

August 11, 2014

Virtual Banking, by former PayPal GM, explores the future of Fintech and how banks need to respond in era of Bitcoin, digital wallets and big data

Virtual Banking: A Guide to Innovation and Partnering offers a hands-on approach to competing in today’s financial services environment. The book is filled with illustrative case studies from such industry leaders as PayPal, Google, Square, and Facebook. These examples clearly show the acceleration of innovation through banking partnerships, as well as the mechanics behind banking’s most credible threats

August 04, 2014

The 5 Mistakes Every Investor Makes And How to Avoid Them

The 5 Mistakes Every Investor Makes offers investors an accessible guide that can dramatically improve investment performance, reduce stress, substantially increase the probability of achieving investment goals, and even improve quality of life.

 

July 29, 2014

101 Ways to Save Money on Your Tax - Legally! 2014-2015

101 Ways to Save Money on Your Tax - Legally! 2014-2015

July 29, 2014

Above the Line: How to Create a Company Culture That Engages Employees, Delights Customers And Delivers Results

Above the Line: How to Create a Company Culture That Engages Employees, Delights Customers And Delivers Results 

July 29, 2014

The Great Fragmentation: And Why the Future of All Business is Small

The Great Fragmentation: And Why the Future of All Business is Small

July 29, 2014

The Social Executive: How to master social media and why it’s good for business

The Social Executive: How to master social media and why it’s good for business 

July 29, 2014

Understanding Y: #andYyoushould

Understanding Y: #andYyoushould 

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