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February 24, 2014

Mobile Magic: The Saatchi & Saatchi Guide to Mobile Marketing

Mobile Magic offers a roadmap for creating effective mobile marketing campaigns. From creative concept to campaign maintenance and draws on the experience of Saatchi & Saatchi’s leading digital practitioner.

February 20, 2014

The Way You Do Anything Is the Way You Do Everything and Nine More “Tough Love” Truths for Business Owners

You seized your dream and started your own business, but unfortunately your “baby” is losing altitude fast. No matter how much you scour profit-and-loss statements, analyze your data, tweak your advertising, encourage your employees, or suck up to potential clients, you can’t move the needle. If you’re looking around wildly for the problem, Suzanne Evans says it’s time to redirect your focus—to the mirror.

February 19, 2014

The “Anywhere Article” Launched Across Wiley Online Library

John Wiley & Sons, Inc., has announced the launch of its next generation enhanced HTML article, the “Anywhere Article”, which puts readability, interaction, and portability at the heart of the user experience. The Anywhere Article launched across Wiley Online Library today.

February 19, 2014

New Book, Brief, Sets Standard for “Less is More” Mandate

 Marketing Authority Joe McCormack Helps Professionals Regain Control

February 19, 2014

Open Engineering will unlock resources, open new opportunities, and put businesses ahead of the competition

The Art of Product Design explains the rise of Open Engineering, a way of breaking down barriers and taking advantage of web-based communities, knowledge, and tools to accelerate the design and manufacturing processes.

February 18, 2014

Answering Tough Interview Questions

Good things to do in a job interview

February 18, 2014

LEAD POSITIVE: What Highly Effective Leaders See, Say, and Do

Cramer lays out a three-part framework that will teach leaders how to approach themselves, others, and the situations they find themselves in from a base of positivity.

February 18, 2014

Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas into Successful Enterprises

Derek Lidow provides the fundamental capabilities that both enhance an entrepreneur’s chances of success and avoid fatal common mistakes. 

February 17, 2014

Author Argues that Failure in Leadership and Corporate Governance Is the Main Reason Why Banks Fail

Internationally recognized expert in corporate governance John Zinkin's new book, 'Rebuilding Trust in Banks', offers Directors of banks advice and suggestions for restoring customer’s trust level once again at the industry, organizational and individual levels

February 13, 2014

APEC to recognize ‘intelligent transportation’ innovator

APEC has opened the nomination period for the APEC Science Prize for Innovation, Research, and Education, also known as the ASPIRE Prize, sponsored by John Wiley & Sons, Inc., and Elsevier, which in 2014 will honor a young scientist whose work has made an outstanding contribution to ‘intelligent transportation.

February 10, 2014

Enterprise Risk Management: From Incentives to Controls, 2nd Edition

In the fully revised and updated Enterprise Risk Management: From Incentives to Controls, Second Edition, James Lam leads you on a thorough exploration of ERM from the unique perspective of one of the world’s foremost authorities on risk and business management.

February 10, 2014

First-Time Leader: Foundational Tools for Inspiring and Enabling Your New Team

Drawing on the insights of proven leaders from around the world, as well as from their own experience as leaders and consultants, the authors of First-Time Leaderhave distilled the most essential lessons on leadership into a coherent approach that can be applied anywhere. With the BRAVE leadership framework (Behaviors, Relationships, Attitudes, Values, Environment), you’ll learn how to work your new role from every relevant angle, resulting in confident leadership that will inspire and enable your team.

February 10, 2014

Managing Risk and Performance

In Managing Risk and Performance: A Guide for Government Decision Makers, Thomas H. Stanton and Douglas W. Webster introduce you to the fundamental principles of risk management strategies and how to apply them within government agencies.

February 10, 2014

Trading Options: Using Technical Analysis to Design Winning Trades, + Website

In Trading Options: Using Technical Analysis to Design Winning Trades, the founder of Dragonfly Capital Management, LLC shares his unique process for trading stocks and options using technical analysis. Although not yet a widely accepted methodology, technical analysis is quickly becoming a popular mainstream technique for trading in a volatile market

February 04, 2014

Courage to Execute Reveals How Organizations, Teams, and Individuals Can Use Military Principles and Tactics to Achieve their Goals

James Murphy discloses what elite U.S. military units can teach business about leadership, confidence and team performance in new book.

February 03, 2014

Investor Behavior: The Psychology of Financial Planning and Investing

Investor Behavior: The Psychology of Financial Planning and Investingis a collection of must-read chapters by leading scholars and practitioners. This book edited by H. Kent Baker and Victor Ricciardi, two leading experts in the psychology of investing, is indispensable for anyone who works with individual clients and needs to manage those difficult-to-predict investment decisions.

January 27, 2014

Combat Finance: How Military Values and Discipline Will Help You Achieve Financial Freedom

Retired Lieutenant Colonel Kurt Neddenriep shares how the  values and discipline instilled by the military can be used to gain financial freedom.

January 27, 2014

The Little Book of Venture Capital Investing: Empowering Economic Growth and Investment Portfolios

Gerken, a noted international authority on venture capital and alternative investments, tells the reader everything they need to know about the venture capital industry's important role in enhancing economic growth and employment. It is also the perfect go to primer on making venture capital investments to enhance portfolio returns.

January 27, 2014

Work Smarter, Reduce Your Stress, and Lead by Example

Readers of this insightful book will learn how to assign values to certain choices to more aptly make decisions and alleviate the stress that accompanies the fight to achieve balance.

January 23, 2014

Flee 9-5: Get 6-7 Figures And Do What You Love

Flee 9-5: Get 6-7 Figures And Do What You Love