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Predicting Market Success: New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand

Robert Passikoff
ISBN: 978-0-470-04022-5
Hardcover
256 pages
September 2006
US $29.95 Add to Cart

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Predicting Market Success: New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand (047004022X) cover image
Other Available Formats: E-book

"…exceeds expectations…pithy and witty…" ( CPO Agenda, December 2006)

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Predicting Market Success: New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand (US $29.95)

-and- The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 3rd Edition (US $19.95)

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