eBay For Dummies, 5th Edition
- Search for items to buy and list items to sell on eBay
- Place a bid—and determine how much you should spend
- Use pictures and basic HTML to make your eBay listings more appealing
- Communicate well and close deals without a problem
- Identify auction terms (reserve price, starting bid, Buy It Now, etc.)
- Organize your transactions and interactions using the My eBay page
- Resolve buying and selling issues with eBay’s Trust & Safety program
- And much more!
Registering at eBay makes you part of a really unique community of people who like to collect, buy, and sell items of just about every kind! So if you’re ready to join the millions of people who use their home computers to make great deals, buy cool stuff, and turn a profit, eBay for Dummies does all the legwork so you can sit back and let the bidding begin!
Part I: Forget the Bricks and Mortar: Getting a Feel for eBay.
Chapter 1: Why eBay Is a Terrific Place to Buy and Sell.
Chapter 2: The Bucks Start Here: Signing Up at eBay.
Chapter 3: There’s No Place Like the Home Page.
Chapter 4: My Own Private eBay.
Part II: Are You Buying What They’re Selling?
Chapter 5: Seek and You Shall Find: Research.
Chapter 6: Shopping eBay: The Basics.
Chapter 7: Power-Bidding Strategies.
Chapter 8: After You Win the Item.
Part III: Are You Selling What They’re Buying?
Chapter 9: Selling in Your Fuzzy Slippers for Fun and Profit.
Chapter 10: Time to Sell: Completing the Cyber Paperwork.
Chapter 11: Forget the Car — Drive Your Mouse to an eBay Store.
Chapter 12: Closing the Deal and Shipping It Out.
Chapter 13: Troubleshooting Your Transaction.
Chapter 14: Using Pictures and Strategies to Increase Your Profits.
Part IV: Oy Vay, More eBay! Special Features.
Chapter 15: Privacy: To Protect and to Serve.
Chapter 16: eBay’s Trust & Safety Program.
Chapter 17: The eBay Community: Joining In with Other eBay Members.
Chapter 18: Fun Stuff and Features.
Part V: The Part of Tens.
Chapter 19: Ten (Or So) Golden Rules for eBay Buyers and Sellers.
Chapter 20: Ten (Or So) Programs and Services to Ease Your Way on eBay.
Out of college, Marsha worked in Fashion Advertising for the Miami Herald and then as Special Projects Manager for the Los Angeles Daily News. In 1984, she founded a home-based advertising and marketing business. Her successful business, the Collier Company, Inc., was featured by Entrepreneur magazine in 1985 (today she’s Entrepreneur.com’s eBay columnist). Marsha’s company later received the Small Business of the Year award from her California State Assemblyman and the Northridge Chamber of Commerce.
Most of all, Marsha loves a great deal — that’s what drew her to eBay in 1996, and that’s partially what keeps her busy on the site now. She buys everything from replacement toothbrush heads to parts for pool equipment to designer dresses. Marsha knows how to work and profit from eBay, and in this book, she shares that knowledge with you.