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Becoming a Digital Designer: A Guide to Careers in Web, Video, Broadcast, Game and Animation Design

ISBN: 978-0-470-04844-3
336 pages
October 2007
Becoming a Digital Designer: A Guide to Careers in Web, Video, Broadcast, Game and Animation Design (0470048441) cover image
From the author of the bestselling Becoming a Graphic Designer and the editor of Adobe Think Tank comes this clear overview of the field of digital design

This complete guide to the evolving digital design disciplines opens the door to today’s most sought-after job opportunities in Web, video, broadcast, game, and animation design. Featuring over 45 interviews with leading digital designers and more than 225 illustrations, the book covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. This is an ideal starting point for anyone considering a career in the digital design world.

Steven Heller (New York, NY) is the co-chair of the MFA Designer As Author program and co-founder of the MFA in Design Criticism program at the School of Visual Arts, New York. He is the author or editor of over 100 books on design and popular culture, including Becoming a Graphic Designer (0-471-71506-9). David Womack (New York, NY) writes about trends in design and technology for numerous publications and consults on digital strategy for leading organizations. He is the editor of Adobe Think Tank.

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Acknowledgements.

Introduction.

Who Wants to be a Digital Designer?.

Sidebars.

Role Playing.

Author’s Dialog: Talking About the Digital Revolution.

Sidebars.

Plus ça Change.

Word Up: A Glossary.

Designers Beware.

PART ONE: UNDERSTANDING THE DIGITAL.

Chapter One: Speaking Computer.

Sidebars.

Le Witticisms.

Free Software.

A Designer By Any Other Name.

Chapter Two: Action/Reaction.

Sidebars.

Telling Stories.

Retro Tech.

Case Studies.

Tran.sit Studio Tour.

Chapter Three: Information Visualization.

Sidebars .

High Tech Graffiti.

Interview.

Chaomei Chen.

Case Studies.

Reuters - Angela Greene/Ed Schlossberg.

Gore - Duarte Design.

Cornell Medical Center - Joshua Hester.

Chapter Four: Designing for Growth.

Sidebars.

Why Collaborate?.

Digital Dark Age.

Case Studies.

Daylife - Tom Tercek.

Chapter Five: Designing for Multiple Devices.

Sidebars.

Sound Design.

Web Standards.

Case Studies.

Next New Networks - Tim Shey.

PART TWO: MEDIA AND METHODS.

Sidebars.

Khoi Vinh on “What it Takes”.

The Perfect Portfolio.

Where the Jobs Are.

Being Digitally Indispensable.

Interview.

Hugh Dubberly.

Chapter Six: Web Design.

Interviews.

Flat.

Eric Rodenbeck.

Geoff Allman.

Khoi Vinh.

Hillman Curtis.

Chris Capuozzo.

Liz Danzico .

Mike Essl.

Jason Santa Maria.

Doug Powell - Type 1 Tools.

Case Studies.

AlvinLustig.com - Greg D’Onofrio + Patricia Belen.

Understanding Duchamp - Andrew Stafford.

New York Times Tablet - Nick Bilton.

Commix - Jesse Willmon.

Chapter Seven: Motion Design.

Interviews.

Carry Munion.

Beatrice Ramos.

Chris Dooley.

Fred Siebert.

Graham Elliott.

Scott Stowell.

Chapter Eight: Game Design.

Interviews.

Rodney Alan Greenblat.

Eric Zimmerman.

Chapter Nine: Digital Entrepreneurs.

Sidebars.

Making Presentations.

Student Digital Entrepreneurs.

Interviews.

Michael Roberts.

Brett Traylor.

Tarek Attrisi.

David Vogler.

Robert Greenberg.

Geoff McFetridge.

Marshal Clemens.

Clement Mok.

Case Studies.

Very Short List - Bonnie Siegler.

Chapter Ten: Blogs.

Sidebars.

Podcasts.

Interviews.

Kate Bingamean- Burt.

Jim Coudal.

Nick Currie.

Case Studies.

Core 77 - Stuart Constantine.

Chapter Eleven: Beyond the Screen.

Interviews.

Adam Greenfield.

Cavan Huang.

Lisa Strausfeld.

Antenna.

Case Studies.

Motorola Hand Held - Kim Mingo.

Ellis Island - Angela Greene/Ed Schlossberg.

Seventh Avenue - Mikon.

Chapter Twelve: Illustration.

Interviews.

Viktor Koen.

Ray Bartkus.

Mirko Ilic.

Case Studies.

Saint of the Month - Josh Gosfield.

Chapter Thirteen: Typography and Graphic Design.

Interviews.

Marian Bantjes.

Patric King.

Richard Turtletaub.

Jonathan Puckey.

Bobby Martin.

Emily King.

PART THREE:   DIGITAL EDUCATION.

Chapter Fourteen: The Education Matrix.

Sidebars.

Digital Photography.

Digital Media for Designers 101.

Interviews.

Anthony Dunne.

Denise Gonzales Crisp.

Louise Sandhaus.

Elliot Earls.

Bruce Wands.

Educational Resources.

Bibliography.

Index.

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Steven Heller is the co-chair of the MFA Designer as Author program and cofounder of the MFA in Design Criticism program at the School of Visual Arts, New York. In addition to being a columnist for the New York Times Book Review, he is the author or editor of over 100 books on design and popular culture, including the bestselling Becoming a Graphic Designer.

David Womack writes about trends in design and technology for numerous publications and consults on digital strategy for leading organizations. He is the Editor of Adobe Think Tank.

See More
  • Complete guide to evolving digital design disciplines that offer some of today's most sought-after job opportunities including web, video, broadcast, game and animation
  • Steven Heller is highly respected with fantastic name recognition in the design community
  • Provides a clear, comprehensive overview of the field of digital design-and offers interviews with over 35 leading digital designers and educators
  • Covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job
  • Over 400 striking illustrations, and a lively interior bring the book to life and make it visually appealing to anyone interested in digital design as a career
  • Explains different educational paths and their prerequisites and requirements
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"Thinking of shifting gears and tackling a career in digital design? Becoming a Digital Designer is a must-read then. It provides a thorough overview of this growing field, including game-design, video design, broadcast design and animation." (Dynamic Graphics, Feb/March 2008)

"If you're new to the field, or haven't gone digital yet, Becoming a Digital Designer is the perfect guide. See what they have to say about the present, and the future, of digital design - and expand your career opportunities - with Becoming a Digital Designer." (Step Inside Design; Jan/Feb 2008)

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