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Keep Your Donors: The Guide to Better Communications & Stronger Relationships (0470080396) cover image
Keep Your Donors: The Guide to Better Communications & Stronger Relationships
ISBN: 978-0-470-08039-9
Hardcover
480 pages
November 2007
US $65.00 Add to Cart

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This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 5-6 days delivery time. The book is not returnable.
Other Available Formats: E-Book

  • Description
  • Table of Contents
  • Author Information
  • New To This Edition
  • Features case studies to highlight real-life examples (e.g., integrated fund development/communications plans, effective newsletters and case statements, cultivation strategies, newsy letters, etc.) of real organizations
  • Provides a glossary of terms and quotations, resource lists of pertinent books and websites, as well as tools and checklists to help develop strategies, plans and assessments
  • Two respected leaders in the profession cover topics including: Setting the context for philanthropy and fund development; Understanding the fundamentals of marketing and communications; Respecting the fundamentals of fund development; The role of communications in fund development; Acquiring clients and nurturing philanthropic relationships; Creating a marketing / communications plan.

Buy Both and Save 25%!

+ Buy Keep Your Donors: The Guide to Better Communications & Stronger Relationships (List Price: US $65.00)
with The Fundraising Feasibility Study: It's Not About the Money (AFP Fund Development Series) (List Price = US $70.00)
Total List Price: US $135.00
Discounted Price: US $101.25
You Save: US $33.75 Add BOTH to Cart
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