 The PDMA ToolBook 3 for New Product Development
ISBN: 978-0-470-08923-1
Hardcover
544 pages
September 2007
US $85.00
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Abbie Griffin is Professor of Business Administration at the University of Illinois at Urbana-Champaign.
Stephen M. Somermeyer is a Relationship Manager at YourEncore in Indianapolis, Indiana.
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