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Fire Them Up!: 7 Simple Secrets to: Inspire Colleagues, Customers, and Clients; Sell Yourself, Your Vision, and Your Values; Communicate with Charisma and Confidence

ISBN: 978-0-470-16566-9
229 pages
October 2007
Fire Them Up!: 7 Simple Secrets to: Inspire Colleagues, Customers, and Clients; Sell Yourself, Your Vision, and Your Values; Communicate with Charisma and Confidence (0470165669) cover image
Fire Them Up! will give you the astonishing communication skills that will help you enjoy more successful and fulfilling relationships with colleagues, clients, employees, or anyone else in your personal or professional life. It is full of stories and tactics from some of the world’s most influential people. More than two dozen of today’s most inspiring business leaders share their secrets including men and women who run The Ritz-Carlton, Google, Travelocity, Cranium, Cold Stone Creamery, Gymboree, 24-Hour Fitness and many other big-name brands. The book reveals seven simple secrets distilled from the wisdom of leaders, entrepreneurs, and visionaries from different backgrounds, generations and industries. Together, they possess all the tools you need to transform yourself into an extraordinary, electrifying, and enthusiastic leader who communicates with power, passion, confidence and charisma!
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Part I. The 7 Simple Secrets.

Introduction. Our Chief Want.

Chapter 1. Ignite Your Enthusiasm.

Light A Fire In Your Heart Before Sparking One In Theirs.

Chapter 2. Navigate The Way.

Deliver A Specific, Consistent And Memorable Vision.

Chapter 3. Sell The Benefit.

Put Your Listeners First.

Chapter 4. Paint A Picture.

Tell Powerful, Memorable And Actionable Stories.

Chapter 5. Invite Participation.

Solicit Input, Overcome Objections And Develop A Winning Strategy.

Chapter 6. Reinforce An Optimistic Outlook.

Become A Beacon Of Hope.

Chapter 7. Encourage People To Reach Their Potential.

Praise People, Invest In Them, And Unleash Their Potential.

Part II. Living The 7 Simple Secrets.

Introduction. Inspire Every Day, In Every Office And In Every Home.

Chapter 8. Hoo-Yah! Optimism Rules Aboard The Uss Ronald Reagan.

Chapter 9. 15 Minutes To 5-Star Service.

Chapter 10. How A Visit To The Lower Ninth Ward Inspired A Nation Of Givers.

Chapter 11. Wow 'Em Like Steve Jobs.

Chapter 12. How An Ice Cream Shop Became The Hottest Franchise In Town.

Chapter 13. A Mission Impossible Fit For Tom Cruise.

Chapter 14. A Master Class In Motivation.

Conclusion. Be A Spellbinder.

Notes.

Index.

About the Author.

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Carmine Gallo is a communications coach for the world's most admired brands. His client list includes Intel, Chase, Barclays, IBM, Nokia, and many others. He is an Emmy award-winning journalist and former anchor, host, and business correspondent for CNN, FOX, CNET, and CBS.

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"Fire Them Up! explains how the best companies inspire their employees to live and breathe commitment to the customer. This is an engaging must-read for anyone who wants to motivate others."-- Simon F. Cooper, President and COO, The Ritz-Carlton Hotel Company

"Loved it! Fire Them Up! inspires and gives you the confidence and conviction to follow your own path, but also has a framework for pulling it off. It's packed with stories and insights that offer hope, belief, and conviction that you, too, can change the world."-- Richard Tait, Grand Poo Bah, cofounder, and CEO, Cranium

"Offers great insights and ideas to help people at any level understand how to be an inspiring leader." -- Michelle Peluso, President and CEO, Travelocity

"This book shares the wisdom and secrets learned and practiced by some of our generation's greatest leaders." -- Mark Mastrov, founder and Chairman, 24 Hour Fitness Worldwide

"If you are a manager and want to really inspire your people, this book provides just the right blueprint." -- Dr. Eli Harari, founder, Chairman, and CEO, SanDisk

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Fire Them Up!: 7 Simple Secrets to: Inspire Colleagues, Customers, and Clients; Sell Yourself, Your Vision, and Your Values; Communicate with Charisma and Confidence (US $21.95)

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