Emerging Theories in Health Promotion Practice and Research, 2nd Edition
November 2009, ©2009, Jossey-Bass
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Richard A. Crosby, PhD, is DDI Endowed Professor and chair, Department of Health Behavior, College of Public Health, University of Kentucky.
Michelle C. Kegler, DrPH, MPH, is associate professor and deputy director, Emory Prevention Research Center, in the Department of Behavioral Sciences and Health Education in the Rollins School of Public Health, Emory University.