The Quest for Global Dominance: Transforming Global Presence into Global Competitive Advantage, 2nd Edition
March 2008, Jossey-Bass
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- Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets
- Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers
- Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge
- Leveraging the rise of emerging markets especially China and India to transform the company's growth prospects, global cost structure, and pace of innovation
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The Quest for Global Dominance: Transforming Global Presence into Global Competitive Advantage, 2nd Edition (US $34.95)
-and- Three Moves Ahead: What Chess Can Teach You About Business (US $24.95)
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