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Cover image for product 0470343478
Intellectual Property and Financial Markets: A Valuation and Commercialization Handbook
ISBN: 978-0-470-34347-0
Hardcover
448 pages
January 2009
US $85.00 Add to Cart

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  • Description
Today, intangible assets account for over 75% of a company?s market capitalization. Intellectual Property and Financial Markets provides the cutting-edge tools needed to thrive in today?s volatile markets. This book focuses on increasing the bottom-line as a result of IP using such methods as brand securitization, enforcement litigation, patent sale/license back, and more. Relevant and timely, it equips executives and finance professionals to understand the various markets for IP. Accountants, business appraisers and licensing executives will gain much from this compendium of cutting-edge techniques for intellectual property valuation and commercialization.