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Smart Data: Enterprise Performance Optimization Strategy

ISBN: 978-0-470-47325-2
327 pages
March 2010
Smart Data: Enterprise Performance Optimization Strategy (0470473258) cover image


The authors advocate attention to smart data strategy as an organizing element of enterprise performance optimization.  They believe that “smart data” as a corporate priority could revolutionize government or commercial enterprise performance much like “six sigma” or “total quality” as organizing paradigms have done in the past.  This revolution has not yet taken place because data historically resides in the province of the information resources organization.  Solutions that render data smart are articulated in “technoid” terms versus the language of the board room.  While books such as Adaptive Information by Pollock and Hodgson ably describe the current state of the art, their necessarily technical tone is not conducive to corporate or agency wide qualitative change.
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Table of Contents




Introduction: A Comprehensive Overview.

Predictive Management.

IDEF Lexicon for Executives.

Organization of This Book.

Smart Data in Three Dimensions.

Business Rule.

Case Study: IT Capital Budgeting Using a Knapsack Problem.

Case Study: Better Decision Making: Field Testing, Evaluation and Validation of a Web-Based MedWatch Decision Support System (MWDSS).

Engineering an Ubiquitous Strategy for Catalyzing Enterprise Performance Optimization.

What Smart Data Provides.


1 Context: The Case and Place for Smart Data Strategy.

1.1 Value of Data to the Enterprise.

1.2 Enterprise Performance Versus Enterprise Integration.

1.3 Current Problems and Deficiencies from Poor Data Strategy.

1.4 New Technologies.

1.5 Breaking from Tradition with Improved Results.


2 Elements: Smart Data and Smart Data Strategy.

2.1 Performance Outcomes and Attributes.

2.2 Policy and Business Rules.

2.3 Expectations: Managerial and Technical.

2.4 Capacity for Change and Improvement.

2.5 Iteration Versus Big Bang.


3 Barriers: Overcoming Hurdles and Reaching a New Performance Trajectory.

3.1 Barriers.

3.2 Overcoming Barriers.

3.3 Top–Down Strategy.

3.4 Balance of Consequences and Reinforcement.

3.5 Collaboration.

3.6 Enterprise Performance Optimization Process.

3.7 Enterprise Performance Optimization Architecture.

3.8 Scoping, Scheduling, Budgeting, and Project and Program Management.


4 Visionary Ideas: Technical Enablement.

4.1 Today’s Possibilities.

4.2 Calibrating Executive Expectations.

4.3 Five Years from Now.

4.4 Ten Years From Now.


5. CEO’s Smart Data Handbook.

5.1 Strategy.

5.2 Policy.

5.3 Organization.

5.4 Actions.

5.5 Timing.

5.6 Funding and Costing Variables.

5.7 Outcomes and Measurements.



Wiley Series in Systems Engineering and Management.

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Author Information

JAMES A. GEORGE is a performance improvement consultant to the federal government and commercial customers. He is presently Director at SAM, Inc., Rockville, Maryland.

JAMES A. RODGER, PhD, is a professor in the MIS/Decision Sciences Department of the Eberly College of Business and Information Technology at the Indiana University of Pennsylvania. He has done consulting work for the Department of Defense, among many other federal agencies.

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Press Release

March 15, 2010
Smart Data: Enterprise Performance Optimization Strategy

The first book to make smart data strategy universally explicit, understandable and actionable is now published by Wiley. Smart Data: Enterprise Performance Optimization Strategy explains in simple terms how to employ a smart data strategy as an element of enterprise performance optimization.

Smart data as a corporate priority could revolutionize government or commercial enterprise performance. What makes data "smart" is the combination of interoperable characteristics in a system of data exchange that is agreed upon by the user community. Unlike the "standardization" of data that requires dumbing-down and rigorous compliance to standards, the smart data system allows for natural behavior among free enterprise participants in a global environment. It also brings with it lower IT costs.

Smart Data: Enterprise Performance Optimization Strategy expertly delivers the means for leaders to discover unique performance improvement advantages from adopting a smart data strategy. Enterprise executives will learn how to improve their ability to achieve results more quickly. Commercial enterprise participants will discover how to maximize their demonstrated value to government enterprise as members of the supply chain as prime contractors, subcontractors, and suppliers.

Smart Data: Enterprise Performance Optimization Strategy will be an essential reference for CIOs and managers of major information systems in Government and in the Commercial Sector, as well as for other Senior Executives interested in maximizing the value of information in their corporate databases. Students of all levels from bachelor to MBA, in project management and IT, will find this volume invaluable.

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