WILEY

KNOWLEDGE FOR GENERATIONS

WILEY - KNOWLEDGE FOR GENERATIONS

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The Marketing Director's Role in Business Planning and Corporate Governance
ISBN: 978-0-470-51580-8
Hardcover
312 pages
January 2008
US $55.00 Add to Cart

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  • Table of Contents
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  • Reviews
"Intelligently written, accessible, and full of real-world advice, Michaluk has produced an authoritative book."  (The Marketer, February 2008)