 A Master Class in Brand Planning: The Timeless Works of Stephen King
ISBN: 978-0-470-51791-8
Hardcover
396 pages
December 2007
US $60.00
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This price is valid for United States. Change location to view local pricing and availability. This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 5-6 days delivery time. The book is not returnable.
Other Available Formats: E-Book
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"Every planner needs this book - and the brave ones will give it to their clients, too." (Admap, November 2007)
"A valuable reference book for today's practitioners, as well as a unique source of sophisticated, contemporary thinking." (Retail & Leisure International, December 2007)
"...a good book to keep beside your desk...it will help to clear the mind as an ongoing mental workout." (Market Leader, Winter 2007)
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