  Roar! Get Heard in the Sales and Marketing Jungle: A Business Fable
ISBN: 978-0-470-59879-5
Hardcover
211 pages
April 2010
US $22.95
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Chapter 1 The Meeting.
Chapter 2 Visiting the V.P.
Chapter 3 Following Up.
Chapter 4 The 3,500-Year-Old Process.
Chapter 5 The Wise Buyer.
Chapter 6 The Cynical Buyer.
Chapter 7 The Simple Buyer.
Chapter 8 The Disinterested Buyer.
Chapter 9 The Referral.
Chapter 10 The Sales Call.
Epilogue.
Summary of ROAR! Concepts.
Integrating the ROAR! Approach.
Our Inspiration.
Acknowledgments.
About the Authors.
Bonus Chapter and Coupon.
Buy Both and Save 25%!
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