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Understanding Human Motivation: What Makes People Tick? (0470775181) cover image
Understanding Human Motivation: What Makes People Tick?
ISBN: 978-0-470-77518-9
Adobe E-Book
336 pages
April 2008, Wiley-Blackwell
US $59.99 Purchase This E-Book

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Other Available Formats: Paperback

  • Description
  • Table of Contents
  • Author Information
  • Hallmark Features
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Understanding Human Motivation is a lively presentation of how factors such as biological nature, instinct, past experience, and society determine what we do.

  • Draws on many different domains of human behavior and links together many motivational factors such as fear, sex, consciousness, and rage.
  • Illustrates the theoretical bases of motivation through real-life examples and case studies.
  • Written in accessible manner for use in courses.
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