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China CEO: Voices of Experience from 20 International Business Leaders

ISBN: 978-0-470-82192-3
Paperback
250 pages
April 2006
US $24.95 Add to Cart

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China CEO: Voices of Experience from 20 International Business Leaders (0470821922) cover image
Other Available Formats: E-book

Foreword: China: A Must-win Market.

Introduction: Opportunity and Challenge.

Chapter 1. Qualities of a Successful International Manager in China.

Chapter 2. Managing Chinese Employees.

Chapter 3. Working with Business Partners.

Chapter 4. Communicating with Headquarters.

Chapter 5. Facing Competitors.

Chapter 6. Battling Intellectual Property Rights Infringers.

Chapter 7. Winning Over Chinese Consumers.

Chapter 8. Negotiating with the Chinese Government.

Chapter 9. Living in China.

Chapter 10. Conclusion.

Appendix: Research Methodolgy.

Index.

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China CEO: Voices of Experience from 20 International Business Leaders (US $24.95)

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