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Holding Up Half of the Sky: The New Women Consumers of Asia (0470822066) cover image
Holding Up Half of the Sky: The New Women Consumers of Asia
ISBN: 978-0-470-82206-7
Paperback
200 pages
November 2006
US $19.95 Add to Cart

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Dr. Yuwa Hedrick-Wong is a business strategist an economist with 20 years of experience gained in over 30 countries. He was served as strategy advisor to over 30 Forbes 400 companies in the Asia/Pacific region.
As the economic advisor to MasterCard International in Asia/ Pacific since 2000, Yuwa has been responsible for monitoring and forecasting economic growth and emerging business development trends in the region. In this capacity, he has devised market entry strategies, dissected and addressed public policy challenges, analyzed business impacts of demographic and lifestyle changes, and assessed market-specific business development potential and constraints.
Yuwa is a frequent commentator in the media, and a published author on economic development, trade and international relations. he is a regular communist in Forbes and a visiting professor at the School of Management of Fudan University Shanghai, China. He is also a chief strategist at Davos Management Institute.

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