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Competitive Advantage in SMEs: Organising for Innovation and Change (0470843349) cover image
Competitive Advantage in SMEs: Organising for Innovation and Change
Oswald Jones (Editor) (Manchester Metropolitan University, UK), Fiona Tilley (Editor) (University of Leeds, UK)
ISBN: 978-0-470-84334-5
Paperback
292 pages
April 2003, ©2002
US $70.95 Add to Cart

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Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services.  Discusses the effective and efficient use of information technology by broadening management skills and knowledge. 

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