New Consumer Marketing: Managing a Living Demand SystemISBN: 978-0-470-84482-3
Hardcover
218 pages
August 2003
This price is valid for United States. Change location to view local pricing and availability. ![]() This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 5-6 days delivery time. The book is not returnable.
Other Available Formats: E-book
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“…(a) compact text” (International Journal of Market Research, Vol.47, No.2, 2005)

