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New Consumer Marketing: Managing a Living Demand System

ISBN: 978-0-470-84482-3
Hardcover
218 pages
August 2003
US $65.00 Add to Cart

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New Consumer Marketing: Managing a Living Demand System  (0470844825) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 5-6 days delivery time. The book is not returnable.
Other Available Formats: E-book

“…(a) compact text” (International Journal of Market Research, Vol.47, No.2, 2005)