"…a scurrilous new book…" (Mail on Sunday, 28 September 2003)

"…a unique insight into the Chancellor’s career…" (The Observer, 28 September 2003)

“…a splendid new book…” (Sunday Telegraph, 5 October 2003)

"…It will be quite a test of his [Brown] relationship with prudence. Theirs has been one of the great double acts of our time…" (The Daily Telegraph, 13 October 2003)

"…This extremely important book explains very thoroughly the achievements and limitations of the Labour’s economic policy…" (New Statesman, 27 October 2003)

"…provides an incisive new angle to the riddle that is Gordon Brown…" (The Herald, 18 October 2003)

"…It may be a book about economics, but there was an almighty scrum at Politicos in Westminister on Tuesday night for The Prudence of Mr Gordon Brown..." (Independent 23 October 2003)

"…this book will prove an indispensable starting point for serious historians of the 1997 Labour Government…" (Tribune, 17 October 2003)

".... William Keegan's intelligent, chewy offering..." (The Scotsman, 18 October 2003)

"…it’s a formidable account detailing Brown’s long term strategy to become Prime Minister…" ( Sunday Herald, 19 October 2003)

"…William Keegan’s elegant new book…" (Guardian 20 October 2003)

"…what interests Keegan is how, after 18 years in opposition the Labour Government came in to power…" (Guardian, 18 October 2003)

"…Labour leader Michael Foot and Environment Secretary Margaret Beckett showed their support at the launch of a new biography, the prudence of Mr. Gordon Brown…" (Evening Standard, 22 October 2003)

"…Politico’s bookshop…was the venue for the launch party on Tuesday for the Prudence of mr. Gordon Brown…" (Times, 25 October 2003)

"…He deploys [his] knowledge well in telling the story of Mr. Brown’s rise to power…" (Economist, November 2003)

"…An intellectual history, rich in information, the only way of approaching this serious purposed man…" (Independent, 4 November 2003)

"…as William Keegan notes in his major new study of Brown’s Chancellorship…"(Financial Mail on Sunday, 9 November 2003)

“...Anyone who wants to understand both the inhibitions and aspirations that motivate the Chancellor should read this study...” (New Statesman, 1 December 2003)

   “...The Prudence of Mr Gordon Brown (Wiley) is a good introduction to the same Mr Brown's more adventurous future...” (The Observer, 30 November 2003)

 “...William Keegan's study of the economic philosophy and psychological motivation of the PM's self-styled ‘best friend in politics’…” (bbc.co.uk, 3 December 2003)

"…It contains much well sourced inside information on the workings of the Treasury, but is not short on anecdote…" (Accounting Web, 6 December 2003)

"…Brown’s success…shows in [Keegan’s] his valuable interim biography…" (Financial Times Weekend Magazine, 13 December 2003)

"…is the best account of the Chancellor’s record…" (The Independent on Sunday, 14 December 2003)

“…Keegan’s book is balanced and well written...” (The Chartist, January 2004)

“…a useful resume of a career to date …” (Accounting Technician, February 2004)

“… possesses a clear grasp of economic issues, and the often complex policy issues deriving from them…and also illuminates the inner man…” (Professional Investor, February 2004)

“… offers a fascinating, perceptive  and well researched account of New Labour's economic platform ... an informative and original account of the economics of New Labour.” (Times Literary Supplement, 12 March 2004)

“… Keegan not only does a professional job in surveying Brown's chancellorship, he gives us a witty and humane analysis which untangles many knots.” (London Review of Books, April 2004)

“…very useful in showing the ‘nuts and bolts’ of the rightward evolution of Brown and his cohorts.” (Socialism Today, March 2004)

“In this excellent book [Keegan] tells the story of Gordon Brown, which is in its way an epic tale.” (The Oldie, 1^st June 2004)