Engaged Leadership: Building a Culture to Overcome Employee Disengagement, 2nd Edition
"Engaged Leadership is the best of both worlds: an
engaging business story coupled with a primer on the practical
skills all leaders need. In the book, Swindall provides many useful
tools for successfully meeting twelve major leadership challenges.
I recommend it."
—Mark Sanborn, author of The Fred Factor and You Don't Need a Title to Be a Leader
"This creatively inspiring book not only encourages the leaders
of tomorrow, but also inspires the leaders of today to step up and
meet the challenges of a changing world. Business leaders will find
true substance at the core of each page."
—Nido Qubein, President, High Point University; and Chairman, Great Harvest Bread Co.
"Give this book to anyone aspiring to be an effective leader and
you've put them ahead of the curve. Clint Swindall has done a
masterful job of bringing leadership to life in a book that's
engaging and effective. Create a leadership culture in your company
by getting this book now!"
—Joe Calloway, author of Work Like You're Showing Off! and Becoming a Category of One
"This book is so engaging, you'll forget you're learning. If you
only have time for one book this year, make it Engaged
Leadership—you won't be disappointed."
—Bradford D. Beldon, President and CEO, Beldon Roofing Company
"This book contains simple yet very effective management
techniques that can improve every leader's ability to inspire and
get the most out of their employees. Swindall shows us what
employees want from leaders and how leaders can motivate employees
using practical yet effective stories."
—John Wight, President and CEO, BF&M Insurance Group
"This is a slam dunk by Swindall! What a powerful read for any
team member of an organization. A fun, enjoyable, insightful, and
impactful lesson on how to apply the key concepts of engaged
leadership to move your team forward."
—Joe Clark, Vice President of Ticket Sales and Services, Spurs Sports & Entertainment
The Format 11
THE FABLE 15
EPILOGUE ONE YEAR LATER 145
THE APPLICATION OF ENGAGED LEADERSHIP 155
DIRECTIONAL LEADERSHIP 161
Challenge One: Recruit Support from the Top 29 Percent 165
Challenge Two: Prepare the Organization for Change 167
Challenge Three: Let Them Know How They Contribute 170
Challenge Four: Constantly Communicate Progress 174
MOTIVATIONAL LEADERSHIP 177
Challenge Five: Lead with Positive Motivation 180
Challenge Six: Celebrate Small Successes 183
Challenge Seven: Encourage Life Balance for All Employees 186
Challenge Eight: Create a Fair Work Environment 190
ORGANIZATIONAL LEADERSHIP 193
Challenge Nine: Identify and Position the Appropriate Talent 195
Challenge Ten: Build a Bridge between Generations 198
Challenge Eleven: Move toward Real Empowerment 200
Challenge Twelve: Establish a Strategy to Maintain Success 202
THE IMPORTANCE OF CHARACTER CORE 205
THE EMPLOYEE'S ROLE 211
About the Author 217
Engaged Leadership 2E addresses the challenge of employee disengagement. Great leaders realize that in order to thrive, they must overcome the epidemic of employee disengagement. Building a culture to overcome employee disengagement is even more important now than it was three years ago. When times were great, it was rather easy for leaders to overlook disengaged employees as long as the business was growing and numbers were being met. With smaller teams to perform the work, it is essential that employers get the most from employees by ensuring a culture of engagement.
As we emerge from the recession and businesses begin to hire again, employees will have options they haven't had in a few years. Employers may begin to see their best and brightest depart for other opportunities if a culture of disengagement has been allowed to exist. It will be imperative for leaders to focus on employee engagement in order to encourage good employees to stay when other opportunities arise, and to attract top talent when hiring resumes.
Engaged Leadership 2E provides even more reasons for building a culture to overcome employee disengagement. Clint Swindall addresses the impact high unemployment has had on employee engagement, and the impact it has had on those left behind doing the work of two people. He will also address the issues surrounding a lack of job security brought on by the global recession, and the growing impact of social media on employee engagement.