 Marketing Yourself to the Top Business Schools
ISBN: 978-0-471-11817-6
Paperback
224 pages
August 1995
US $16.95
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The Importance of Personal Positioning.
Market Research.
Managing the Details.
Tips for the GMAT.
Personal Positioning.
Diversity and Your Personal Positioning.
Writing.
The Essays--Common Themes, Examples, and Analysis.
Interviews: The Inside Story.
Packaging the Product.
The Envelope, Please.
From the Horse's Mouth: Advice from Top Admissions Directors.
Appendices.
Index.
Market Research.
Managing the Details.
Tips for the GMAT.
Personal Positioning.
Diversity and Your Personal Positioning.
Writing.
The Essays--Common Themes, Examples, and Analysis.
Interviews: The Inside Story.
Packaging the Product.
The Envelope, Please.
From the Horse's Mouth: Advice from Top Admissions Directors.
Appendices.
Index.
