 Customer Integration: The Quality Function Deployment (QFD) Leader's Guide for Decision Making
ISBN: 978-0-471-13277-6
Hardcover
336 pages
October 1995
US $59.95
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EXECUTIVE OVERVIEW.
Bringing QFD into Your Company.
IMPLEMENTATION CONTEXT AND GUIDANCE FOR THE MIDDLE AND PROGRAM/PROJECT MANAGER.
Quality and Customer Choice: Where CIDM/QFD Fits.
Making CIDM/QFD Work in Your Company.
Establishing the Infrastructure.
Details and Expectations for CIDM/QFD Leaders.
THE PROJECT-LEVEL PRACTITIONER.
Defining the Project.
Leading the Team's Implementation.
Identifying Segments, Customers, and Competition.
Key Market Research Tools.
CIDM/QFD Essence: The Logical Chain of Decisions.
Project Management and Evaluating Project Success.
Summary: The Future of CIDM.
Appendices.
Notes.
Glossary.
Suggested Reading.
Index.
Bringing QFD into Your Company.
IMPLEMENTATION CONTEXT AND GUIDANCE FOR THE MIDDLE AND PROGRAM/PROJECT MANAGER.
Quality and Customer Choice: Where CIDM/QFD Fits.
Making CIDM/QFD Work in Your Company.
Establishing the Infrastructure.
Details and Expectations for CIDM/QFD Leaders.
THE PROJECT-LEVEL PRACTITIONER.
Defining the Project.
Leading the Team's Implementation.
Identifying Segments, Customers, and Competition.
Key Market Research Tools.
CIDM/QFD Essence: The Logical Chain of Decisions.
Project Management and Evaluating Project Success.
Summary: The Future of CIDM.
Appendices.
Notes.
Glossary.
Suggested Reading.
Index.
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