 The PDMA ToolBook 1 for New Product Development
ISBN: 978-0-471-20611-8
Hardcover
480 pages
April 2002
US $85.00
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Instructors may request an evaluation copy for this title.
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Practical cross-functional coverage of the entire product development process from idea generation through delivery of the final assembled product.
- Includes sections on benchmarking and changing your new product development process and managing your product portfolio.
