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  Architect's Essentials of Starting, Assessing and Transitioning a Design Firm
ISBN: 978-0-471-23481-4
Paperback
272 pages
April 2003
US $45.00
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Introduction.
Chapter 1. Deciding Whether to "Go on Your Own".
Chapter 2. Marketing and Sales.
Chapter 3. Financial Management.
Chapter 4. Negotiating Fees and Contracts.
Chapter 5. Organization and Personnel.
Chapter 6. Legal and Ethical Issues.
Chapter 7. Resources and Support.
Chapter 8. Strategic and Business Plans.
Chapter 9. Planning for Excellence.
Chapter 10. Potential Causes of Failure.
Chapter 11. Getting Started.
Chapter 12. Study Guide.
Appendix A. Firm Typology.
Appendix B. Charting Your Course.
About the Authors.
Index.
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