Intellectual Property Assets in Mergers and Acquisitions
This price is valid for United States. Change location to view local pricing and availability.
Other Available Formats: Hardcover
Paul Johnston, Esq.
Group Trade Mark Counsel
Imperial Chemical Industries PLC
"Working for a global company requires that one become familiar with a variety of intellectual property laws, especially in this era of mergers and acquisitions. This book is a handy tool when it comes to grasping the basics of such dealings as well as providing a more in depth account. I thought the sections on due diligence were extremely helpful. It is a welcome addition to any law library."
Robert Peverada, Esq.
Merck & Co., Inc.
"Intellectual Property Assets in Mergers and Acquisitions is not only an essential resource for an IP or M&A attorney, but it is a must read for licensing attorneys and licensing professionals regarding its discussion of IP valuation."
James M. Markarian, Esq.
"When one business buys another, it is easy to count widgets and machines. People then attempt to apply that philosophy to intellectual property. It is also easy to look at the books to see how much the owner values such inventory, property, plant, and equipment. People then attempt to find intellectual property value on the books. It does not work that way. Intellectual property value must be measured in quality, not quantity, because each property is unique, by definition. Intellectual property value must be determined off the books, because it is an asset that is expensed. Intellectual Property Assets in Mergers and Acquisitions explains the implications of how different one must treat such intellectual property assets in a business transaction, from a variety of perspectives and from a collection of world-renowned experts."
John H. Hornickel, Esq.
Chief Intellectual Property Counsel
Bridgestone/Firestone Americas Holding, Inc.