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Cover image for product 0471292192
Banking and Finance on the Internet
Mary J. Cronin (Editor)
ISBN: 978-0-471-29219-7
Hardcover
352 pages
September 1997
US $60.00 Add to Cart

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Banking and Finance on the Internet Mary J. Cronin, Editor Every business day, banks, brokerage houses, and other institutions transfer millions of dollars around the globe at the speed of light. Yet the financial services industry has just begun to harness the power of the worldwide network known as the Internet. Edited by internationally recognized online commerce expert Mary J. Cronin, Ph.D., Banking and Finance on the Internet offers bankers, mutual fund managers, and other financial services decision-makers insight on crafting effective online commerce strategies of their own. With chapters by authorities from the worlds of electronic commerce and academia, Banking and Finance on the Internet addresses the most pressing online financial services topics, including:
* Competitive products and markets for Internet-based home and corporate banking
* Moving mutual fund information to the Net
* The rise of online brokerage houses
* Smart Cards and their expanding role in Web commerce
* Digital trust in financial services
* International progress in implementing online banking
Complete with case studies of online successes and failures, Banking and Finance on the Internet presents e-commerce implementation experience and critical perspectives from decision makers, executives, researchers, and technology leaders in some of the world's largest and most innovative financial organizations.
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