 Power Base Selling: Secrets of an Ivy League Street Fighter
ISBN: 978-0-471-32733-2
Paperback
240 pages
March 1999
US $16.95
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JIM HOLDEN is the founder and CEO of Holden Corporation, an internationally recognized leader in sales and marketing effectiveness. The company has pioneered the first proven methodology to align sales and marketing in today's marketplace, working with major industries worldwide, including an impressive array of Fortune 1000 companies. Holden is the author of World Class Selling: The Crossroads of Customer, Sales, Marketing and Technology, also published by Wiley.
