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Angel Financing: How to Find and Invest in Private Equity

ISBN: 978-0-471-35085-9
336 pages
November 1999
Angel Financing: How to Find and Invest in Private Equity (0471350850) cover image
Your guardian angel has arrived

Capital is the single most important factor to getting your venture off the ground, but finding it can be a challenge, particularly if you're running out of funding options. Suppose your venture is too small for institutional players. What do you do once you've exhausted your personal financial resources? Where do you go after banks, the leasing companies, the venture capital firms, have turned you down? What you need is an "angel"--a private investor with high net worth. Angel Financing--the only book of its kind--provides you with a road map to this valuable, little known, source of capital financing.

Explains the structure of the direct private capital market
* Covers everything from the valuation process to writing an investor-oriented business plan

Gerald A. Benjamin (Sausalito, CA) is a Senior Managing Partner of International Capital Resources (ICR), an investment banking, corporate finance, and capital sourcing firm. He is also publisher of the California Investment Review. Joel Margulis (Mill Valley, CA) is a freelance writer who has published books and articles on a range of business and finance topics.
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THE CHALLENGE AND THE SOLUTION.

The Challenge.

The Private Placement Investment.

A Strategy That Works.

THE ANGEL INVESTOR.

Alternative Sources of Capital.

What Do Private Investors Look For in a Deal?

Types of Private Investors.

The Newest Breed of Angel: The Manager-Investor.

RESOURCES: FINDING ANGEL INVESTORS.

Alternative Funding Resources in Accessing Angel Capital.

Building Your Own Database of Angel Investors.

The Role of the Placement Agent in Raising Capital: A Marketing Partner for Your Deal.

THE INVESTOR PERSPECTIVE.

The Venture Process.

The Valuation Process in Private Transactions.

Due Diligence.

On-line Options: Entrepreneurs, Investors, and Web-Sites.

Conclusion.

Appendices.
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