The ebay Phenomenon: Business Secrets Behind the World's Hottest Internet Company
"David Bunnell's portrayal of eBay paints a picture of one of the most daring, fanatically innovative, customer-centric companies on the planet. It demonstrates how a small, driven group of people can listen to customers and reinvent the world-inspiring!"
—David Siegel, author, Futurize Your Enterprise
"Read The eBay Phenomenon if you want the inside account of how this innovative company became one of the decade's greatest business success stories. Regardless of what business you're in, David Bunnell's exciting chronicle offers valuable lessons and a riveting narrative."
—Eric Nee, Senior Writer, Fortune
Pierre Omidyar Starts a Company.
The eBay Nation.
eBay's Business Model.
Contraband, Blackouts, and Weird Stuff.
Competing for the Future.
RICHARD LUECKE is an experienced writer and editor who has contributed to several successful business books.
"The book does provide an interesting look at the types of business strategies that one of the real Internet success stories has adopted." (Internet Works, February 2001)